Reinventing Normal
A futurologist, not to be confused with a futurist, refers to an artist of the 1900s artist movement – Futurism. There are some crossovers. Both adore tech and love speed. Critically, a futurologist writes, speaks, and studies trends to forecast the future. Richard Watson, Futurist-In-Residence at Cambridge University’s Judge Business School Entrepreneurship Centre, says…
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Reinventing Normal
Why the Rebirth of “Local” is Good for Commerce, Community and Common Sense
It goes without saying that the COVID-19 pandemic has changed so much of the world, and the effects of it will continue to be in conversations in the years to come. In an edition of “Reinventing Normal,” host Mark Landini talked with senior features editor for the U.S. Chamber of Commerce, Barbara Thau, about the…
Architecture & Design
Reinventing Normal: Do Department Stores Have a Future?
Writer, speaker, retail futurist, and founder of consulting agency 22nd&5th Howard Saunders joins Reinventing Normal host Mark Landini to discuss the future of retail stores. Appreciating the long, hallowed history of shopping in the West and how it’s impacted the daily life of a vast cross-section of demographics, they dive into current industry problems and…
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Why Is the Mission of Benchmark So Important
As pharmaceutical innovation accelerates, the margin for error narrows, making quality assurance not just a regulatory necessity but a public good. Benchmark’s mission sits at the intersection of progress and protection—helping manufacturers stay aligned with FDA standards so life-saving therapies reach patients faster and safer. By keeping cleanrooms compliant and companies out of trouble, Benchmark…
What Is It Like for You to Be Part of the Benchmark Products Teams Now
Being part of the Benchmark Products team today means working at the intersection of precision manufacturing and deeply human collaboration, especially in the high-stakes world of cleanroom and sterility assurance solutions. As the organization grows, employees describe a culture that still feels familial—one where clear communication, personal accountability, and genuine care for customers drive…
Do Your Friends Ever Ask You For Cleaning Tips
In a media landscape increasingly shaped by privacy constraints, data clean rooms have emerged as a quiet but powerful way for brands to collaborate without exposing sensitive information, even if, as Will Sepsis quips, some partners would still prefer that “ignorance is bliss.” That tension—between curiosity and caution—captures the moment we’re in, where understanding…
Do You Friends Ask You For Cleaning Methods or Clean Their Home
At Benchmark Products, where cleanroom precision is part of everyday work, professionals often discover that specialized knowledge doesn’t always translate neatly into casual conversations—especially when friends jokingly wonder if you’ll critique their homes or turn them into germaphobes. The reality is that cleanroom science is about controlled environments and risk mitigation at an industrial scale,…