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Amazon’s Q2 Online Sales Rise 16% to $53.1 Billion

On July 29, Amazon said it saw a 16% increase in online sales to $53.1 billion in 2021. Product sales and digital media products available in both a physical and digital format, such as books, videos, games, music and software all count as online sales. Subscription revenue for the company broke $7.9 billion, up 32%…

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Amazon’s Q2 Online Sales Rise 16% to $53.1 Billion

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On July 29, Amazon said it saw a 16% increase in online sales to $53.1 billion in 2021. Product sales and digital media products available in both a physical and digital format, such as books, videos, games, music and software all count as online sales. Subscription revenue for the company broke $7.9 billion, up 32% from $6 billion the previous year.

In that time period, Prime Video had several major Amazon Original releases for customers worldwide. Both Tom Clancy’s ‘Without Remorse,’ starring Michael B. Jordan, and ‘The Tomorrow War,’ starring Chris Pratt, were the No. 1 streamed movies on their opening weekends.

Prime Video also announced new streaming deals with NFL Thursday Night Football, 16 WNBA games per season, the Commissioner’s Cup Championship Game, the Premier League in the U.K. and 300+ Ligue 1 soccer matches per season in France. Prime Video also streamed the French Open night matches and the Australian Swimming Trials globally for the first time.

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Arko CEO says remodeled stores are generating low double-digit sales growth

Arko CEO says remodeled stores are generating low double-digit sales growth

Arko Corp. Chairman, President and CEO Arie Kotler said that, based on initial results, remodeled stores are generating low double-digit sales growth. Eleven remodels were completed through the third quarter, and Arko expects to finish more than 25 by the end of 2026. In Q3 2026, in-store promotional spending rose about 16% while merchandise margin reached 34.8%. Arko is shifting its focus and capital toward its core portfolio of company-operated stores.

  • 01Arko raised in-store promotional spending about 16% in Q3 2026 and still widened merchandise margin 110 basis points to 34.8%, its 12th straight year-over-year gain.
  • 02Early fas craves remodels are generating low double-digit sales growth, but on only 11 stores; the retained portfolio as a whole grew merchandise sales about 0.8% excluding cigarettes, so the lift has yet to reach the totals.
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Nov 8, 2026

Ulta is marketing to AI agents and shoppers

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Ulta segments customers by motivations (not just demographics) and uses non-purchase signals like social activity and store behavior to inform personalization and messaging.

  • 01Ulta treats AI agents as new voices it cannot control, similar to how it manages influencer and store associate recommendations, shaping what agents know rather than what they say.
  • 02Ulta uses motivation-based segmentation (beyond demographics) and non-purchase signals like social activity and store visits to inform personalization, with loyalty data as a foundation as it explores what AI agents need.
  • 03Ulta says research shows young consumers who use AI tools and chatbots still crave coming into stores and are more likely to visit, raising the pressure on stores to earn the trip.

Nov 7, 2026

Amazon lets shoppers text Alexa for Shopping to place orders and track prices

Amazon lets shoppers text Alexa for Shopping to place orders and track prices

Amazon is rolling out text-message access to Alexa for Shopping, its AI shopping agent, starting with a small group of U.S. customers by invitation. The agent can search, compare, buy items, track prices, reorder products, and send alerts across text and other Amazon platforms.

  • 01Texting with Alexa for Shopping rolls out to a small group of U.S. customers by invitation, expanding to millions in the coming weeks
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