Articles by tag: digital media
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Finding Your Identity with Dustin Odham
In an era where screens dominate our time, finding your personal identity becomes a challenge. Our generation is shaping itself based on an increasingly virtual world, often losing touch with the inner self. In fact, a recent study suggests that we could end up spending at least ten years of our life in front of […]
Conversations from Shoptalk Europe: Retail Refined meets with Christoffer Sellin from COS
Shoptalk Europe 2023 brought the technologies and channels driving the future of retail into a clear perspective. This year’s annual event from May 9-11 in Barcelona allowed Retail Refined’s Melissa Gonzalez to sit down with key stakeholders making a difference in the market. COS (Collection of Style) is a European fashion brand doing innovative things […]
Why the Merger of the PGA Tour and LIV Golf is Great for Golf
The PGA Tour, LIV Golf, and DP World Tour have announced their merger, putting an end to the conflict that has dominated sports business news for the past 18 months. This merger is expected to bring more financial opportunities, increased accessibility for fans, and a variety of golf events. It is seen as a […]
How Digital Media and Broadcasting Has Brought Rodeo to a New Generation
With the popularity of shows like Yellowstone and The Mandalorian, the Western is experiencing a renaissance. And riding that wave of popularity is the rodeo. Interest in rodeo isn’t specific to certain geographies in the United States. With the help of digital media and broadcasting, audiences for rodeos are growing and can become even […]
Amazon’s Q2 Online Sales Rise 16% to $53.1 Billion
On July 29, Amazon said it saw a 16% increase in online sales to $53.1 billion in 2021. Product sales and digital media products available in both a physical and digital format, such as books, videos, games, music and software all count as online sales. Subscription revenue for the company broke $7.9 billion, up 32% […]
The State of Play in Experience Design
Whether you’re an integrator, a designer or simply a label-defying creative, the EXPERIENCE is everything. Host Bryan Meszaros explores the story behind the exhibit to understand how a carefully crafted experience traps into the human experience to connect people to place. Catch up with Experience by Design host Bryan Meszaros. He offered thoughts on […]
A Case for Evolving the Digital Out-of-Home Experience
Digital out-of-home (DOOH) is a rather broad term – in fact, according to Intel IOT Business Development Director Maroun Ishac, it’s “really the millions of screens that you see outside of the home.” Alongside those millions of screens, which adorn everything from taxis and ridesharing vehicles to mall advertising, smart city infrastructure and airport signage, […]
Maneuvering the Digital Marketing Pitfalls of 2019
In the digital age, advertising and marketing has pulled away from TV and embraced more experiential and cross-platform content. As consumer media habits change, advertising and marketing methods must adapt, and with today’s 24/7 content expectations, the end result has to reach the consumer authentically and at all times. Cedric Lourie, Director of Digital […]
Backtage Pass: How to Engage the Modern Active Viewer at Live Events
The nature of the end-user experience at live events is changing and it is up to companies to get creative about how they digitize live events to get maximum impact. On today’s Backstage Pass with Alford Media, Daniel Litwin, the Voice of B2B chats with Dan Thompson, Senior Account Manager for Alford Media about […]