Creating a Seamless Customer Experience with Micro-fulfillment Centers

March 11, 2021
Shelby Skrhak

 

eCommerce has become a lifeline for so many and the primary way to shop for a variety of goods. The growth in this channel has transformed the technology of fulfillment, as well.

According to Naren Kumar, the Retail Segment Manager at Intel’s Internet of Things Group, the number of people shopping for products online doubled from 15% to 30% at the height of the pandemic.

As a result, leading retailers have “started exploring micro-fulfillment centers to process online orders faster, leveraging technology like robots and AI, and doing it all in a cost-effective manner,” Kumar said.

However, larger retailers have the clear advantage when it comes to micro-fulfillment centers, or MFCs.

“Larger retailers have the capital to invest in these technologies, and they’re already doing it,” Kumar revealed. “Small retailers, however, are constrained with capital. The good news is that these micro-fulfillment center providers are entering a partnership arrangement with these retailers and enabling them to meet these surging online demands, meet delivery expectations, and still maintain customer loyalty.”

“MFCs are all about fulfillment efficiency,” added Paul Zyskowski, the Director of Engineering at Intel Internet of Things Group. “They’re all about expediting that delivery to the consumers.”

Automating these centers takes that efficiency one step further.

“Automation reduces the labor costs, eliminates some of that human error, increases the density of that usable space, and can expedite the pulling and sorting of products,” Zyskowski continued. “And it sounds futuristic… but it can be something as simple as a robotic arm or a conveyor belt. It’s all about what that space looks like and what business problems you’re trying to solve.”

Learn more about micro-fulfillment and accompanying technology by connecting with Naren Kumar and Paul Zyskowski on LinkedIn.

Subscribe to this channel on Apple Podcasts, Spotify, Google Podcasts or Simplecast to hear more from the Intel Internet of Things Group.

Recent Episodes

Regenerative agriculture
View episode

As the global conversation around sustainable food systems intensifies, regenerative agriculture has emerged as a transformative approach to farming that prioritizes ecosystem health, soil vitality, and nutritional quality. This episode of Retail Refined explores why regenerative agriculture is capturing the attention of consumers, policymakers, and investors alike. With nearly 90 regenerative farms funded and…

View episode

As fashion retailers strive to enhance the digital shopping experience, they face significant challenges in implementing consumer-centric digital technologies. Overcoming these challenges requires innovative strategies and technologies that address customer needs and improve the overall shopping journey. One such innovation is Makip’s FaceChange, an advanced online sizing technology. Challenges in Implementing Consumer-Centric Digital Technologies…

retail personalization and gamification
View episode

In the ever-evolving retail landscape, staying ahead means embracing innovative strategies. This clip from a recent edition of Experts Talk explores the dual power of personalization and gamification in transforming customer experiences. Retailers today are harnessing the magic of personalization, tailoring experiences to individual preferences, and boosting customer satisfaction. Simultaneously, gamification injects fun and engagement…