The Power of Machine Learning and AI for Carriers

 

With powerful tools like machine learning and AI, could retail logistics headaches be a thing of the past?

With the rise of e-commerce, especially during the pandemic, the logistics and delivery sector has seen a significant uptick in activity. As consumers increasingly rely on online shopping, the need for efficient and sustainable delivery solutions has never been more paramount.

Retail Refined’s Melissa Gonzalez sat down with Mike Robinson, Head of Retail Solutions and Founding Member of T8N (The 8th Notch). They delved into Robinson’s unexpected journey into retail, his experiences with giants like The Gap and Macy’s, and the inception of T8N. The company aims to revolutionize the delivery process by harnessing the power of machine learning and AI to optimize package delivery schedules. By analyzing vast amounts of data from carriers and retailers, T8N’s platform identifies patterns to synchronize deliveries, reducing the number of stops and carbon emissions. This approach promises operational savings and an environmental benefit, aligning with the growing emphasis on ESG (Environmental, Social, and Governance) in business.

For retailers and consumers alike, this could mean fewer delivery trucks on the road, consolidated packages, and a more sustainable approach to e-commerce. As the retail landscape continues to evolve, innovations like these highlight the potential of technology to address both business and environmental challenges.

Recent Episodes

These days, ‘home’ means more than just four walls. It’s where people reset, gather, and express who they are—raising the bar for what they expect from the brands that help shape those spaces. Consumers are no longer just buying décor—they’re investing in meaning, memory, and moments that last. Research continues to show that people…

Luxury retail is in the midst of a reinvention. Circular fashion has moved from trend to transformation, reshaping how consumers perceive value, ownership, and access. According to the 2025 BCG × Vestiaire Collective Resale Report, the secondhand fashion and luxury market now totals $210 to $220 billion globally and is projected to reach $320…

Great clothes may be where it starts, but today’s shoppers are looking for something more — a sense of connection, belonging, and shared purpose. Research shows that 90% of consumers value authenticity when deciding which brands to support: a clear reminder that while quality and design remain vital, meaning has become the new measure of loyalty….