Retailers Weigh in on Top Supplier Mistakes

 

As retail brand marketers, solution providers and platforms set their sights on fourth quarter and 2021, Carol launched her episode series, “8 Mistakes Retail Suppliers Can’t Make.” In the series, Carol takes on the top retail B2B positioning and business development hurdles suppliers experience and provides tactics and takeaways for conquering them once and for all.

Retailers Weigh in on Top Supplier Mistakes

Retailers have never had more options at their disposal, including building brands, solutions, and services in-house. Retail suppliers must continually demonstrate value to earn a seat at the table. In the latest installment of her series 8 Mistakes Suppliers Can’t Make, Carol reveals findings from her survey of top retail leaders. She distills retailers’ insights and advice on supplier pitfalls and integrates relevant retail trajectories to prepare your teams for opportunities in 2021 and beyond. Are you ready to hear from the source?

In this episode you’ll learn:

  • Three mega-mistakes that retailers want you to stop making
  • How ignoring retailers’ platform power weakens your prospects
  • Why culture counts (but you’ve got to get it right)
  • Easy habits that will get you noticed and give you favor

Make Sure to Subscribe to Keep Up to Date with Spieckerman Speaks Retail!

Follow us on social media for the latest updates in B2B!

Image

Latest

Growth
Building Global Momentum: How Cross-Regional Connections Are Driving Growth at TekniPlex’s IPS Sales Meeting 2026
April 9, 2026

In an increasingly interconnected global marketplace, the companies that win are those that move beyond transactional relationships and develop a deep understanding of the entire value chain. Knowing not just your customer, but your customer’s customer, unlocks sharper insights, stronger partnerships, and more strategic growth opportunities across regions. Events like global sales meetings…

Read More
Sales
Tonja Ashley Reflects on Collaboration, Growth, and Standout Leadership at the IPS Global Sales Meeting 2026
April 9, 2026

Global sales meetings are often measured by numbers—targets hit, pipelines filled, strategies refined—but their real value lies in the human connections and shared perspective they create across an organization. When teams from different functions come together, especially customer service and sales, they begin to see not just metrics, but the full customer journey,…

Read More
Collaboration
Building Global Synergy: Jayesh Dave on Learning, Collaboration, and Strategic Clarity at IPS Global Sales Meeting 2026
April 9, 2026

Global organizations are increasingly discovering that alignment across regions is no longer a luxury—it is a competitive necessity in a rapidly shifting market landscape. Events like international sales meetings have evolved beyond routine gatherings into strategic forums where collaboration, shared learning, and long-term vision converge. For companies operating across diverse markets, the ability…

Read More
Global Sales
Success Stories and Strategy Sharing: Ankiit Parikh on the Power of Global Sales Meetings
April 9, 2026

In an increasingly interconnected global economy, the ability for organizations to align across regions has become less of a luxury and more of a necessity. Events like global sales meetings serve as critical convergence points where diverse perspectives, market insights, and success stories are exchanged, often sparking innovation that transcends geographic boundaries. What…

Read More