AI 101: How Artificial Intelligence Is Driving Innovation

 

Everyone knows the term artificial intelligence, or AI,, and some may understand the impact it has on their lives to varying degrees. But what exactly is AI, and what role is it playing today and into the future?

At TE Connectivity, Chris Blackburn, Technologist on the System Architecture Team, helped break down artificial intelligence for host Tyler Kern.

“AI is everywhere around us in the world,” Blackburn said. “Most of us are familiar with devices in our homes, such as voice assistance like Alexa and Siri. Artificial intelligence is a way for machines to learn and generate data by themselves.”

Up to now, the majority of use cases for AI could be found in the marketing realm to find ways for the right products to reach the right consumers based on consumer behavior on social media and in eCommerce shopping.

“Recommendation engines are one of those primary use cases,” Blackburn said.

Blackburn said AI is beginning to show up in oil and gas exploration, mining and natural resource extraction, farming, and food production.

One of the benefits of AI is its ability to learn from new data, make inferences based on previous data and continue to get smarter. But with advancements come new challenges to solve.

How can we store and transfer massive amounts of data and make it accessible to these machines for learning?

“In the past, 10 to 20 years ago, a lot of the data created in the world was human-generated,” Blackburn said. “And, now, we’re moving into this era of machine-generated data. It’s an absolute data explosion, and it is certainly influencing how we’re building system architecture to handle it.”

Be sure to subscribe to our industry publication for the latest news, videos, and podcasts in the Software & Technology Industry.

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Image
How Polygon’s Smart Moisture Control System Protected a Mass Timber Student Housing Project
October 16, 2025

Amid the rise of sustainable architecture, mass timber has become a powerful symbol of progress — a material that marries renewable design with modern efficiency. Yet, in the damp climate of Vancouver, BC, sustainability meets its match: moisture. Managing humidity levels in large-scale wood construction isn’t just a matter of comfort; it’s about protecting structural…

Read More
Classroom air quality and student performance
The Hidden Factor Shaping Student Success: Classroom Air Quality
October 15, 2025

By Dan Walsh, VP & GM at AAA Home Services, and Christine Willing, CEO of Think Happy Live Healthy. Why Air Quality Matters in Schools When we think about improving schools, conversations often center on curriculum, technology, or staffing. But there’s a silent, invisible factor that profoundly influences student health, behavior, and learning outcomes: the…

Read More
Chase Harris
Faith, Fatherhood, and Fortitude: Inside Chase Harris’ Mission to Make Accessibility Possible for Every Child
October 15, 2025

Chase Harris is a father, husband, entrepreneur, and all-around force of light. Alongside his wife, Carly, and their son, Cash, he has inspired millions online through messages of resilience, faith, and family. Their story is one of turning adversity into action — and hardship into hope. “We knew early on that Cash had this special…

Read More
accounting career
How Shanice Scott Reinvented Her Accounting Career — And Found Her ‘Why’
October 15, 2025

The accounting pipeline is in flux. After years of decline in new graduates, the AICPA reported that bachelor’s completions fell 7.8% in 2021–22 and master’s fell 6.4%. In Fall 2024, undergraduate accounting enrollment rebounded by about 12%, while graduate enrollment continued to dip, underscoring a profession still recalibrating its talent model. For those building or…

Read More