What is the digital metaverse, and what role will this play for our society as we become more and more integrated with the technology we use every day?

On this episode of the Breaking New Ground podcast, host Joel Pennington has brought in two guests – Samuel Arsenault-Brassard and Johan Hanegraaf – to answer these questions and more.

Although these two are accomplished architects in their own right, they’re also VR enthusiasts in their free time. Hanegraaf, for example, is the Vice President of Product at Arkio. Arsenault-Brassard is both a Product Owner at VIM and a designer at the Museum of Other Realities VR Experience.

“The metaverse is actually not a new concept,” Hanegraaf said. “It’s something that’s been in development for many years. What people are talking about when it comes to the metaverse is having one completely digital world where you can do all of the activities that you normally would in the real world.”

“It’s a destruction of old limitations like gravity, moisture and mold,” Arsenault-Brassard added. “We are liberating ourselves from traditional limitations, but there are new limitations that are important to understand, because they actually shape the designs. … If you know the rules of the game, you can push it a lot further. But there are new rules despite all the new freedoms.”

For the latest insights from industry leaders in architecture and design, subscribe to the Breaking New Ground podcast on Apple Podcasts and Spotify today.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Energy billing
Nightmare on Revenue Street: Energy Billing Edition
February 3, 2026

Energy billing is one of those things most people only think about when something goes wrong—an unusually high charge, a missing bill, a surprise shutoff notice, or a rate plan that suddenly doesn’t make sense. With smart meters, more complex pricing options, and different rules in regulated vs. deregulated markets, even a small breakdown…

Read More
career coaching
Work-Based Learning & Career Coaching with Strada Education: Closing the Gap Between Education and Opportunity
February 2, 2026

As higher education faces mounting pressure to demonstrate clear career outcomes, institutions are rethinking how learning connects to work and the role of career coaching in that process. Employers continue to report skills gaps, students are questioning the return on investment of a degree, and states are demanding stronger alignment between postsecondary education and…

Read More
cities
Craftsmanship and the Soul of Cities with Top Real Estate Developer Mike Ablon
February 2, 2026

More than half the world already lives in cities—and the UN projects that share will rise to 68% by 2050, adding roughly 2.5 billion more people to urban areas. At the same time, the “experience economy” has reshaped what people value in places: not just what a city has, but how it feels to…

Read More
client engagement
When Client Engagement Becomes True Partnership
February 1, 2026

CG Infinity’s Salesforce Practice is built on deep, day-to-day engagement with the organizations it serves. Rather than operating as an external vendor, the team embeds itself with clients—working closely, consistently, and collaboratively—so decisions are informed by real context, trust, and shared accountability. This approach ensures Salesforce solutions are shaped not just by requirements, but…

Read More