Skip to content
MarketScale
‹ Back to IndustriesSoftware & Technology

Encrypted: The Personal Side to Cybersecurity

Hackers are gaining access to mobile devices regardless of users clicking on a link. This leads to the question: People are asking these days: are my devices safe, are the apps I’m downloading secure, and how can I protect myself and my data? Christopher Novak, the Global Director for the Threat Research Advisory Center with…

This story was produced through MarketScale. See how Software & Technology teams put it to work with Executive Thought Leadership.

By James Kent · Cve-2021-30860Cyber ThreatsCybersecurityCybersecurity Solutions
Share

Key takeaways

01

Hackers are gaining access to mobile devices regardless of users clicking on a link.

02

This leads to the question: People are asking these days: are my devices safe, are the apps I’m downloading secure, and how can I protect myself and my data?

03

Christopher Novak, the Global Director for the Threat Research Advisory Center with…

Hackers are gaining access to mobile devices regardless of users clicking on a link. This leads to the question: People are asking these days: are my devices safe, are the apps I’m downloading secure, and how can I protect myself and my data?

Christopher Novak, the Global Director for the Threat Research Advisory Center with Verizon, provided some thoughts and insights on these concerns and provided some tips and best practices on what people should be doing to keep their mobile devices secure.

“From a security standpoint, we are always looking for there to be a hack or attack kind of angle for just about everything,” Novak said. “So naturally, when these big outages occur (like the recent outage at Facebook), they attract a lot of attention.” And while the current information on hand points to an internal issue, and not a cyberattack that brought Facebook down on October 4th, it raises the concern of many people about the safety of their data.

And these security concerns weren’t helped by the recent Apple malware attack called CVE-2021-30860, which could operate undetected to the user and potentially grab personal data. And While not every cyberattack is something a device user can protect themselves against, Novak said some best practices could safeguard many security risks.

“A couple of things that immediately come to mind,” Novak noted. “Number one: avoid rooting your device.” Sometimes called ‘jailbreaking,’ a user breaks out of some of the manufacturer’s core settings to do different things with the device; however, this can cause security failures built into the device’s core settings.

“Another one I always recommend is multi-factor identification. This way, if someone does get access to some of your information, or they learn your password, that’s not enough for them to get into your accounts or your devices.”

View Verizon Business’ Resources for more helpful and engaging content.

About the author

JK
James KentPodcast Host and Content Creator

Dependable leader and Podcaster with more than 12 years of results-oriented brand marketing and agency management experience including a broad range of competencies: Adaptive communication and presentation skills. A manager who coaches, mentors and leads. Ability to successfully work cross-functionally within every level of an organization. Strong focus on innovative marketing solutions. Outstanding client relationship building and strategic account management support. Thrives in fast-paced environments with multiple deliverables. Podcast host and content creator.

Software & Technology: are you visible to AI?

Before they reach out, Software & Technology buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Software & Technology Insights

Enterprise AI's adoption gap: investment is up, but security, data, and accountability are lagging

Enterprise AI's adoption gap: investment is up, but security, data, and accountability are lagging

Despite increased investment in enterprise AI, with 86% of C-suites raising budgets, only 32% report a sustained impact from their AI initiatives. Challenges such as prompt injection, shadow AI, and data gaps are contributing factors to this discrepancy. Effective strategies to address these issues are essential for realizing the full potential of AI in enterprises.

  • 0186% of C-suites are increasing AI budgets.
  • 02Only 32% report sustained impact from AI.
  • 03Prompt injection and shadow AI are key challenges.

Jul 8, 2026

CISA flags active SharePoint RCE exploit as Cisco UCM attacks continue

CISA flags active SharePoint RCE exploit as Cisco UCM attacks continue

Two critical enterprise vulnerabilities involving SharePoint and Cisco UCM are actively being exploited. These vulnerabilities pose significant risks to collaboration and voice infrastructure, prompting concerns from cybersecurity agencies. Organizations using these systems are urged to take immediate action to mitigate risks.

  • 01Active exploitation of SharePoint and Cisco UCM vulnerabilities detected.
  • 02Critical risk posed to collaboration and voice infrastructure.
  • 03Immediate action required from organizations to mitigate risks.

Jul 8, 2026

Uber, Starbucks AI investments expose enterprise ROI gap

Uber, Starbucks AI investments expose enterprise ROI gap

Uber and Starbucks have faced challenges with their AI investments, highlighting a gap in enterprise ROI. Uber exhausted its AI budget for 2026 in just four months, while Starbucks terminated its AI inventory system after nine months. This raises questions about the strategy and expectations enterprises must have in AI development.

  • 01Uber used up its 2026 AI budget in four months.
  • 02Starbucks stopped an AI inventory system after nine months.
  • 03The incidents highlight the need for strategic AI investments.

Jul 8, 2026

Explore More Software & Technology Insights

Read more expert perspectives from across Software & Technology.

Browse Software & Technology Hub

About the Expert

JK
James Kent

Podcast Host and Content Creator

Dependable leader and Podcaster with more than 12 years of results-oriented brand marketing and agency management experience including a broad range of competencies: Adaptive communication and presentation skills. A manager who coaches, mentors and leads. Ability to successfully work cross-functionally within every level of an organization. Strong focus on innovative marketing solutions. Outstanding client relationship building and strategic account management support. Thrives in fast-paced environments with multiple deliverables. Podcast host and content creator.