Ribbon and IBM Partner to deliver Unified Communications as a Service

 

Communication, collaboration and remote capabilities have always been an integral part of how companies relate with customers and shareholders – and the COVID-19 pandemic has thrust these business drivers even further into the spotlight.

To help businesses stay at the leading-edge in the application of these core tools and strategies, IBM and Ribbon Communications have partnered to create an innovative unified communications service ready to deliver powerful results.

Ribbon Director of Solutions Marketing, Greg Zweig, joined host Tyler Kern to outline that solution and provide insight about how it will shape the way businesses communicate and develop customer experiences not only during this uncertain period, but well into the “new normal” that is sure to follow.

“Ribbon and IBM have actually been working together for a number of years, and, as a result of this COVID-19 situation, we were lucky enough to come up with a way to be able to offer IBM customers no-charge, cloud-based unified communications licenses for our Smart Office Collaboration suite,” Zweig said.

Smart Office Collaborations is Ribbon’s suite of intuitive, powerful communication tools for delivering voice, video, instant messaging, and more across desktop and mobile devices, allowing users to gain a common experience across virtually any device and reduce the cost and complexity of traditional unified communications deployments.

This innovative unified communications as a service, or UCaaS, approach for IBM customers offers a key avenue for companies to remain engaged and productive during this unprecedented time, Zweig said.

“As many companies are struggling, and their employees are struggling, to figure out how to work more effectively from home, having some free licenses – and these are available through June 30 of this year – really helps bridge the gap between working in the office and working at home,” he said.

It’s a simple offering, but also a robust one. With this free license, companies will empower their employees to work from any device and connect quickly and efficiently anytime, anywhere, 100% virtually.

Combined with third-party integration, custom colors for branding, live-call switching, and IBM’s unique ability to serve any company, of any size, anywhere on the planet, it’s a truly unmatched offering.

Innovating in this space is nothing new for Ribbon – the company prides itself on helping customers “modernize their networks for improved competitive positioning and business outcomes in today’s smart, always-on and data hungry world.”

To learn more about the Ribbon-IBM offering visit rbbn.com/IBM-work@home.

For more B2B thought leadership and expertise, visit MarketScale’s industry publication pages.

Follow us on social media for the latest updates in B2B!

Image

Latest

Radar
Physical Retail’s Next Infrastructure Layer: Item-Level Intelligence with Radar
June 4, 2026

Physical retail is under pressure to become as measurable and responsive as e-commerce. While retailers have spent years optimizing digital channels with real-time data, store teams have often had to make decisions with incomplete inventory visibility and delayed operational signals. That gap matters because stores still account for 80% of U.S. retail sales, making…

Read More
Healthcare in Pakistan
From Institutional Excellence to Population-Level Access: How Pakistan Can Bridge Its Healthcare Divide
June 1, 2026

Healthcare systems are under pressure almost everywhere, but the strain is especially visible in lower-resource settings where demand is rising faster than infrastructure. In Pakistan, that pressure is playing out across a system that has to serve more than 250 million people with limited public investment. Public health spending remains below 1% of GDP,…

Read More
Engineering
Scaling Experiential Learning in the Curriculum: How Iron Range Engineering Transformed Engineering Education
June 1, 2026

Engineering has transformed nearly every part of modern life, from the phones in our pockets to the systems powering global industry. But the way engineers are educated has often moved far more slowly than the profession itself. Employers are asking for graduates who can navigate ambiguity, communicate across teams, and contribute meaningfully from the…

Read More
vascular surgeon
When Geography Meets Purpose: How One Move Reshaped a Vascular Surgeon’s Career
May 28, 2026

Medicine isn’t what it used to be—not for the people practicing it. Independent physicians are becoming the exception, not the norm, as more doctors move into hospital systems, corporate groups, and academic networks. At the same time, the pipeline of specialists isn’t keeping pace with growing patient needs, particularly in complex fields like vascular…

Read More