The Bites on Bytes Month in Review

MarketScale is committed to covering the stories and trends that impact B2B industries. In this month in review, we take a look back at a few of the stories that had an impact in Software & Technology and IoT.

 

Featured Stories:

 

Understanding MiCA: EU’s Next Steps Toward a Greener Cryptomining Market

The cryptocurrency industry is preparing to welcome its newest set of regulations from the largest ruling body to date, as 27 countries adopt a “uniform legal framework for crypto-assets.” The EU passed its Markets in Crypto-assets (MiCA) bill on March 14, a first draft of rules covering previously unregulated aspects of the crypto market in Europe, from legal supervision and certainty of assets to rules around the introduction of new stablecoins to the market.

And Back to the Edge

The next big solution in the computing space is the “edge.”

When you think of the word “edge,” thoughts of the end of an object or place immediately come to mind, like the blade of a knife or cliff of a mountain. In this application, however, the “end” actually means the start.

While cloud computing continues to serve its purpose of storing a computer’s system resources on-demand, its ease of use for performing and relaying data back involves much traversing.

 

The Evolution of the Cellular Network

The cellular network evolution is miles ahead of its early 2G and 3G days. One of the industry leaders of that evolution is Digi InternationalHarald Remmert, CTO for Cellular Solutions at Digi International spoke with Infinite IoT’s Mat Ackley and provided insights into that journey, today’s technical advancements, and the future of cellular networks.

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Commerce media
A Look at the Rise of Commerce Media Networks: How Nift Helps Brands Own How Their Message Shows Up
July 2, 2025

As traditional digital advertising struggles to retain consumer trust, brands are exploring new, more authentic ways to connect with shoppers. Platforms like commerce media networks, which weave together commerce, content, and data, are emerging as powerful tools in this shift. Research from MG2 Advisory reveals that only about 37% of consumers feel brands genuinely…

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Hospitality leadership
Heart-First Hospitality Leadership: How Saying ‘Yes’ Transforms Guest Experiences, Boosts Staff Morale, and Drives Business Results
July 2, 2025

As the hospitality industry emerges from years of pandemic-driven upheaval, hospitality leadership is evolving to meet new challenges. Leaders are looking for new ways to retain staff, elevate guest satisfaction, and drive revenue without burning out their teams. One trend gaining traction is the power of “Yes”: empowering employees to say yes more often,…

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civic leadership
Mayor Gerard Hudspeth’s Civic Leadership Journey: What Politics Teaches About People
July 2, 2025

What does a mayor learn about human nature? In this episode of Professional Quotient: Conversations that Build Equity, host Jason Winningham sits down with Gerard Hudspeth, longtime mayor of Denton, Texas, and a respected figure in civic leadership. Drawing from his years in public service, Hudspeth explores how leading a city reveals the core…

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sepsis
Debunking Sepsis Myths – Episode 1
July 1, 2025

In the first episode of The Michael Rothman podcast, we address misconceptions about sepsis in healthcare. Although it’s often claimed that sepsis accounts for nearly a third of hospital deaths, many of these deaths are linked to chronic conditions with sepsis as a secondary factor. The frequently cited statistic that delays in treating sepsis increase…

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