Trends in Cashless Facilities at Sports Venues: Cashin-In with Tidel

The pandemic accelerated a lot of growth and change, especially when it came to cash-free and digital payment options. Cashless stadiums create unique and pleasurable experiences for guests, as they can pay quickly and easily in the parking lot all the way to the hotdog stand.

On this episode of Cashing-In with Tidel, Host Tyler Kern talked with David Barclay, Vice President of Marketing at Tidel, about the trends of cashless facilities at sports venues.

Businesses are actively creating omnichannel experiences for their customers. A crucial strategy in achieving this is by adopting cashless payment options. At the start, customers can conveniently pay for parking using an app, a website, or a credit card, demonstrating how streamlined the system is. Subsequently, they use digital tickets to enter the venue, another testament to the digitization process.

Once inside, they can quickly purchase food and drinks using cashless payments, enhancing the overall customer experience. Even a simple trip to the gift shop doesn’t require cash.

“Mercedes Benz Stadium in Atlanta, where the Falcons strut their stuff, pioneered this trend,” revealed Barclay.

In such a “cashless” stadium, the installed POS terminals are designed to accept only debit, credit, or mobile payments. This includes modern payment options like Apple Pay or Samsung Pay, and shared by Barclay. Importantly, they’ve not overlooked cash-paying customers. Businesses are mindful to offer solutions like “reverse ATMs”. These machines take cash and in return, dispense a pre-paid debit card.

The move to cashless transactions presents numerous advantages for stadiums. Barclay highlighted the benefits such as reduced transaction times and shorter lines. This greatly improves the customer experience. Additionally, by mandating digital payments, profits can see a significant boost. This is backed by studies showing people tend to spend more when they use cards instead of physical cash.

Follow us on social media for the latest updates in B2B!

Image

Latest

rankings
Krow Knows: How Fair Are the College Football Playoff Rankings?
November 22, 2024

The college football playoff rankings generate intense debate as the sport undergoes significant shifts due to conference realignments, NIL deals, and transfer portal dynamics. The dominance of the SEC and Big Ten raises questions about fairness, while committee inconsistencies frustrate fans and analysts. For instance, four of the top five ranked teams hail from…

Read More
OEM in the AV Industry
The Role of OEM in the AV Industry: Shaping Innovation, Quality, and Market Competition
November 22, 2024

As technology reshapes the AV industry, Original Equipment Manufacturers (OEMs) are emerging as critical partners for businesses seeking tailored solutions. Whether it’s bespoke LED displays or high-end audio systems, OEM in the AV industry is redefining how companies innovate, differentiate, and meet market demands. This raises a crucial question for professionals navigating this space—how…

Read More
Staying Competitive in a Changing Parcel Landscape
Staying Competitive in a Changing Parcel Landscape
November 20, 2024

In the latest episode of On Time in Full, host Gabrielle Bejarano welcomes Satyen Pathak, a Senior Account Executive at Designed Conveyor Systems (DCS), to discuss trends shaping the parcel market and strategies for companies to remain competitive. With over 20 years of industry experience, Pathak shares his insights into the evolving needs within supply…

Read More
blue collar
Building Efficient and Engaged Blue-Collar Workforces Begins with Leadership Rooted in Personal Development
November 20, 2024

According to a study by Deloitte and The Manufacturing Institute, over 2.1 million manufacturing jobs could remain unfilled by 2030 due to a lack of skilled talent. This workforce shortage reveals a critical gap in leadership within blue-collar industries. Without strong leadership to develop teams and foster growth, businesses face inefficiencies, low morale, and…

Read More