Articles by tag: omnichannel
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Navigating Risk and Opportunity in Decarbonization and Sustainability – Part 1 of 2
The global conversation has shifted dramatically towards decarbonization and sustainability in recent years. With the world experiencing unprecedented levels of disruption, from 5G technology to the challenges of a pandemic, the urgency to address climate change and its implications has never been more palpable. Although most business leaders see the vision of Sustainable Development […]
Todd Florence of Estes Express Lines on Making LTL Shipping Frictionless
Making LTL shipping frictionless is more than possible; it’s happening today. How can one challenge the status quo and embrace technological transformation in an industry that has historically resisted change? In this captivating episode of Semi-Related, Chris Torrence sets the stage for a riveting conversation with Todd Florence, the Chief Information Officer of Estes […]
The Power of Consumer Insights: Enhance Performance and Customer Loyalty with Data
In the latest episode of Retail Refined, conducted at the Retail Influencer CEO Forum 2023, host Melissa Gonzalez explores the transformative power of consumer insights with guest Elizabeth Oates, VP of Consumer Insights at Ulta Beauty. They discuss how data-driven insights can enhance performance, foster customer loyalty, and shape the beauty industry’s future. Oates […]
Reimagining Retail with IKEA Digital Transformation & New Store Formats
In the swiftly evolving retail industry, the conversation around digital transformation and retail technologies is more urgent than ever. Amid this tech-driven revolution, IKEA is pioneering a remarkable journey. The stakes are high, as IKEA aims to shift from being primarily a physical retailer to incorporating a substantial omni-channel presence. As of 2016 only […]
DTC Brands Struggle to Adapt With 2023 Consumers: Brand Trust and Flexibility is Necessary
Selling directly to the consumer buying your products can be incredibly profitable for a business, so why don’t all businesses sell directly to consumers? The simple answer is that there are many risks and challenges that come with running a direct-to-consumer (DTC) business, and the risks do not always pay off. The success […]
Omnichannel Strategies in Business Reach the Fitness Industry
Staying active isn’t just about being healthy in body – but also in mind. The mental benefits of fitness have helped a number of people transform their lives – not least one whose childhood trauma shaped the person he is today. So, how did fitness improve one man’s life and teach him to utilize […]
Thanksgiving Holiday Weekend Proved the Omnichannel Customer Has Fully Matured
Now widely reported, last weekend’s Black Friday and Cyber Monday sales were record-breaking on all accounts. Nearly 200 million customers hit physical retail stores over the Thanksgiving holiday weekend according to NRF, a feat all of its own and a validation of the brick & mortar store in an age of omnichannel sales strategy. […]
Platform Unification Is More Important Than Ever for Retailers
Successful retail requires flexibility. Recently, omnichannel was groundbreaking, but Retail Dive now reports it as a consumer baseline expectation. Let’s say a consumer is shopping on their mobile device. They transfer to their laptop to complete the transaction only to find an empty cart. These disconnections create enough friction for shoppers to jump and abandon […]
IBM Study Shows a Growing Portion of Consumers Embrace Hybrid Shopping
It’s the age-old question advertisers ask themselves: How do I ensure the brand is placed at the right place and right time to successfully engage our target audience throughout the customer journey? Discussing this loaded topic with Retail Refined Host, Melissa Gonzalez, is Karl Haller, partner of the consumer center of competency at IBM. One […]
When Foot Traffic Came To A Crawl, PacSun Turned to Predictive Analytics
A splendid new retail partnership emerged during the pandemic with Pacsun’s partnership with Antuit.ai. This marriage of retail and AI-driven SaaS solutions will help double Pacsun’s ship completes through predictive online ordering analytics tied to leveraging stores and online fulfillment centers. Michael Relich, Co-CEO of PacSun, and Yogesh Kulkarni, Co-CEO and Head of Customer […]
The Top Six Retail Trends from NRF 2022
Retail is ready to apply the last two years of pandemic disruptions to new strategies for success, innovation, and resiliency. That much was clear at the National Retail Federation’s Big Show earlier in January, where even in the face of COVID concerns, retail professionals came en masse to get a pulse on where their colleagues […]
What’s in the Shopping Cart for the 2022 National Retail Federation’s Big Show?
In just a few short days, from January 16th through the 18th, the National Retail Federation will launch Retail’s Big Show in the shopping capital of the world, New York City. As retail professionals know, NRF is a nonprofit and the world’s largest retail association intending to “connect people to an industry that’s a great […]