Trends in Cashless Facilities at Sports Venues: Cashin-In with Tidel

The pandemic accelerated a lot of growth and change, especially when it came to cash-free and digital payment options. Cashless stadiums create unique and pleasurable experiences for guests, as they can pay quickly and easily in the parking lot all the way to the hotdog stand.

On this episode of Cashing-In with Tidel, Host Tyler Kern talked with David Barclay, Vice President of Marketing at Tidel, about the trends of cashless facilities at sports venues.

Businesses are actively creating omnichannel experiences for their customers. A crucial strategy in achieving this is by adopting cashless payment options. At the start, customers can conveniently pay for parking using an app, a website, or a credit card, demonstrating how streamlined the system is. Subsequently, they use digital tickets to enter the venue, another testament to the digitization process.

Once inside, they can quickly purchase food and drinks using cashless payments, enhancing the overall customer experience. Even a simple trip to the gift shop doesn’t require cash.

“Mercedes Benz Stadium in Atlanta, where the Falcons strut their stuff, pioneered this trend,” revealed Barclay.

In such a “cashless” stadium, the installed POS terminals are designed to accept only debit, credit, or mobile payments. This includes modern payment options like Apple Pay or Samsung Pay, and shared by Barclay. Importantly, they’ve not overlooked cash-paying customers. Businesses are mindful to offer solutions like “reverse ATMs”. These machines take cash and in return, dispense a pre-paid debit card.

The move to cashless transactions presents numerous advantages for stadiums. Barclay highlighted the benefits such as reduced transaction times and shorter lines. This greatly improves the customer experience. Additionally, by mandating digital payments, profits can see a significant boost. This is backed by studies showing people tend to spend more when they use cards instead of physical cash.

Follow us on social media for the latest updates in B2B!

Image

Latest

healthcare cybersecurity
Continued Threats Require a Major Shift in Healthcare Cybersecurity Risk Perception
March 28, 2024

Recent cyberattacks on healthcare institutions have thrust cybersecurity from a back-office concern to the forefront of the healthcare industry’s agenda. A significant breach at Change Healthcare disrupted essential services, underlining the vulnerability of healthcare networks to such threats and the dire consequences for patient care. Government and industry responses have stressed the importance of […]

Read More
next chapter
Keith Elias: Pro Sports Retirement Doesn’t Have to Be a Fumble. NFL’s Support Systems Ease Transition to Next Chapter
March 28, 2024

The spotlight is shifting, we’re not just cheering on professional athletes during their prime, but also wondering what happens when the final whistle blows as they move from the peaks of their careers into the next chapter of their lives. The conversation turns to the challenges they face outside the sporting arena and the […]

Read More
Shaping the Future of Warehouses: Key Takeaways from MODEX 2024
Shaping the Future of Warehouses: Key Takeaways from MODEX 2024
March 28, 2024

As the logistics and material handling sectors pivot towards recovery and innovation, MODEX 2024 emerges as the crucible of transformation. With an attendance spike reminiscent of pre-pandemic vigor—up by 30%—the event has become the epicenter of technological showcases, signaling a new chapter for industry efficiencies. The stakes? A competitive edge in an industry where, […]

Read More
IWCE 2024
Icom Hits Orlando for the International Wireless Communications Expo (IWCE 2024)
March 28, 2024

Icom America’s Jon Paul Beauchamp was in Orlando, Florida for IWCE 24, the International Wireless Communications Expo. Beauchamp sent greetings from Icom’s Booth, #805. Catch all of the highlights at Icom America.

Read More