Where Does AR Fit into the Next Generation of Video Calls?

On Spatial Perspectives, host Dan Cui will have a one-on-one dialog with innovators and thought leaders in the growing Spatial Reality, or Spatial Computing, market. Cui will invite guests who can discuss the real world use cases of the technology and how it could benefit mankind while exploring any drawbacks and how they might be mitigated.

 

The next generation of video calls is here, powered by AR. To discuss this new AR technology application, host Dan Cui welcomed Ryan Fink, Founder, and CEO of Streem. Streem offers a platform that takes video calls to the next level, facilitating better communication and collaboration with AR.

Fink explained the three pillars of the product. “First is the video, then AR enhances the experience, and finally is the data capture to extract context, spatial information, measurements, and images.”

Streem experienced a lot of interest once the pandemic hit. “It accelerated adoption, for sure, as businesses need to keep doors open and couldn’t physically go into spaces,” Fink noted.

That need led to collaborations with businesses big and small, including Lowe’s. “They jumped on the technology and offered it for free to their contractor network,” Fink shared.

Other companies use it with great results, including diagnosing repair issues remotely so that contractors come with the right parts and spend as little time as possible in the customer’s home.

Fink also spoke about a cleaning company using the program for quoting. “They can virtually see the space, capture video and data, and quote remotely. They are using Streem for 82% of their quotes. It also allowed them to allot the exact amount of time to clean the space,” he added.

What’s next for the app and the AR industry? Cui and Fink discussed the use of LIDAR, which allows for 3-D masking and interacting with models.

Listen to Previous Episodes of Spatial Perspectives Right Here!

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

influencer partnerships
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
July 30, 2025

Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…

Read More
workforce
Building a Future-Ready Workforce: With Traditional Training Models Failing, It’s Time for Employers and Educators to Build Solutions Together
July 30, 2025

In an era where the average job tenure in the U.S. hovers under four years and industries are evolving faster than academic curricula can keep up, the need for a new approach to workforce development has never been more urgent. Companies like Amazon and McDonald’s are responding by investing in “education as a benefit”…

Read More
belief
Learning Out Loud with Belief, Courage, and the Power of Yes
July 30, 2025

In a world where workplace disengagement is on the rise, with global employee engagement falling to just 21% in 2024, leaders and teams are increasingly seeking meaning, connection, and growth in their work. Amid this shift, professionals are asking deeper questions about purpose and fulfillment, both individually and collectively. That’s exactly where Paul Plamondon’s…

Read More
professional advancement
The Measured Mindset: How Mentorship, Curiosity, and Listening Drive Professional Advancement and Growth
July 29, 2025

Not every path into analytics starts with code and spreadsheets. For some, it begins with curiosity, adaptability, mentorship, and a willingness to learn something entirely new. That’s the case for Mayank Malviya, whose journey from a humanities education in India to a career in U.S.-based market research reveals how initiative and mentorship can accelerate…

Read More