The Fastest 90 Seconds in Hockey: Celena Rae’s Sprint for Stars Fans

 

Live entertainment can be described as a high-wire act without a net underneath. There is no margin for error and the slightest delay can completely derail an act.

For the Dallas Stars’ national anthem singer and in-game host Celena Rae, intermissions are literally a race against the clock. A typical routine requires her to be on the ice to conduct a fan-participant game like human bowling and then in 90 seconds be upstairs on the Plaza Level to make a presentation on behalf of the organization to a season ticket holder.

“There is nobody else in the league (NHL) that does what I do, I do not believe,” she says.

The Fort-Worth native is a staple before and during each game.

Rae is no stranger to the spotlight though. She was introduced to a national audience as a semi-finalist on American Idol in 2004 and is currently the face of the Stars’ game day presentation.

MarketScale went behind-the-scenes with Rae to see just how hectic it can be to run a live entertainment program and to see how close she cuts it between hits.

Can she beat the clock?

Make Sure To Catch Up On All of the Episodes!

 

For the latest news, videos, and podcasts in the Sports & Entertainment Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @SportsEntMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Education R&D
Will the New Education R&D Bill Spark the Innovation Schools Desperately Need?
April 25, 2025

In a rare show of bipartisan cooperation, Senators Michael Bennet (D-CO) and John Cornyn (R-TX) have introduced the New Essential Education Discoveries (NEED) Act, aimed at revolutionizing how the U.S. invests in education innovation. The bill proposes a new National Center for Advanced Development in Education—akin to DARPA but for schools—within the Institute for…

Read More
How Verizon Business Utilizes UGC for Sales Enablement
How Verizon Business Utilizes UGC for Sales Enablement
April 24, 2025

In this episode of UGC for B2B, host David Dabney welcomes Cesar Teran, Verizon’s Sales Enablement Lead for Channel, to explore how user-generated content (UGC) is transforming training and team engagement at Verizon Business. Cesar shares the journey of introducing UGC into Verizon’s training initiatives, emphasizing the importance of authenticity, collaboration, and celebrating contributions….

Read More
digital freight invoicing
ODeX Is Leading the Charge in Digital Freight Invoicing
April 24, 2025

Global shipping continues to grapple with fragmented billing processes, often delaying cargo movement. According to McKinsey, adopting an electronic bill of lading could save $6.5 billion in direct costs and enable $40 billion in global trade. As vessels carry goods for thousands of shippers per voyage, the administrative burden of managing and reconciling invoices…

Read More
Human Intelligence Movement
Just Thinking… about Reimagining Education for the AI Era with the Human Intelligence Movement
April 24, 2025

As artificial intelligence reshapes education, work, and daily life, educators are grappling with how to prepare students for a future where human skills—not just knowledge—will be paramount. In fact, a growing number of reports highlight that employers increasingly value collaboration, communication, and emotional intelligence over memorized content. Amid this transformation, the Human Intelligence Movement…

Read More