Dublin-based Flutter Entertainment Bets Big on FanDuel & US Sports Betting Market 

 

Live sports entertainment took a big hit from the pandemic. But sports betting and fantasy leagues have bridged the gap for fans, serving as a means for fostering fandom and continuing the camaraderie of sports. It’s strong faith in this developing trend model that may have led to a $4.2 billion dollar acquisition by Flutter Entertainment of 37% of FanDuel, according to Market Watch. The Dublin based sports-betting company, Flutter, is going all in on the potential of an expanding legalized sports betting market in the US.

MarketScale Radio digests the news with hosts Daniel Litwin and Tyler Kern. The two consider the short term and long term hypotheticals of the acquisition. Kern expresses why the future of sports betting may not be as predictable as we think. Litwin wonders whether the entertainment deal shares similarities with Quibi, the media money pit that peaked at the wrong time.

KEY POINTS:

  • Dublin-based entertainment company gets in on the growing sports betting market in the US.
  • Flutter Entertainment acquires 37% of FanDuel.
  • Flutter predicts their betting products will be available to ⅓ of the US population by the end of 2021.

Follow us on social media for the latest updates in B2B!

Image

Latest

governance
Exploring the Intersection of Board Governance, Community Engagement and Creativity with Ann Margolin
February 23, 2026

Behind every city vote, hospital budget or zoning decision is a leader navigating tough, often conflicting priorities. Right now, public leaders are operating in an environment of rising healthcare costs, workforce shortages and heightened community expectations—especially within safety-net systems that collectively provide billions in uncompensated care each year. The stakes are real—they affect patients…

Read More
career-connected
Workforce Alignment, and the New Blueprint for Career-Connected Learning Ecosystems
February 23, 2026

Workforce shortages, shifting federal and state policy, and rising skepticism about the return on investment of a traditional four-year degree have pushed career-connected learning to the forefront of education reform. According to the U.S. Bureau of Labor Statistics, overall employment is expected to increase by nearly 4.7 million jobs between 2022 and 2032, with…

Read More
hiring strategy
AI Is Reshaping Hiring Strategy And Critical Roles Are Shifting to Permanent Talent
February 20, 2026

Artificial intelligence is no longer a future-state discussion—it’s a present-day leadership priority. As enterprises accelerate the adoption of generative AI and automation tools, hiring strategies are evolving alongside broader business transformation. According to McKinsey’s 2025 State of AI report, 88% of organizations now report using AI in at least one business function, underscoring how…

Read More
Larry North
Resilience, Reinvention, and the Relentless Pursuit of Growth: Larry North’s Journey from Fitness Icon to Private Equity Leader
February 20, 2026

Entrepreneurship is being glamorized in real time. Social media highlights overnight wins, AI tools promise instant scale, and private equity is reshaping industries at a rapid clip. Yet behind every “success story” is something far less flashy: failure, adaptability, and the discipline to keep going when life hits hard. According to the U.S. Bureau…

Read More