Soccer is among the most timeless and traditional of sports but at least one league is on the cutting edge of a new technology.
VfL Wolfsburg, a club in Germany’s Bundesliga, debuted a 5G technology to improve the fan experience at its home stadium. The league partnered with Vodafone to develop an app that allows spectators to track players and view stats in real-time on their smart devices.
On Business Casual, Tyler Kern and Geoffrey Short analyzed what the implementation of technology means for the sports world and how other teams can better use available data to attract more fans.
Tune in to MarketScale Radio LIVE every Wednesday and Friday morning at 9 a.m. CT for Business Casual with Tyler Kern, Daniel Litwin, and Geoff Short. From interest rates to eSports – we’ll be talking all things B2B.