How Augmented Reality Can Grow in Sports
Sporting arenas may be a long way away from equipping each seat with an augmented reality (AR) headset, but the technology has become part of the game day experience for many organizations.
Every sport is different, as is every fan base, but every league in America is examining how augmented and virtual reality (VR) could enhance their fan experience and also drive profit.
According to a new report from Front Office Sports, the sports market remains underpenetrated by AR/VR technology.
While much of the emphasis so far has been put on increasing fan engagement, at least one team is using AR to directly drive sales.
On Business Casual, hosts Tyler Kern and Geoffrey Short look at how the Los Angeles Kings work with sponsors to provide unique experiences for fans, all through AR. Kern and Short also speak on their experiences working in sports and what the future might hold for AR technology in the industry.
Latest
Mastering AV Sales Strategies: A Diverse Market Requires Understanding Individual Needs
Mastering AV sales strategies in a global professional audio-visual (Pro AV) market, poised to reach $79.2 billion by 2028, requires much attention to detail. The surge in demand from corporate, government, and institutional sectors, driven by the need for enhanced productivity and efficient working environments, gives AV sales pros a lot of opportunity. In […]
Cybersecurity in Healthcare: Addressing the Growing Threat
To keep up with the growing threats, cybersecurity in healthcare is a high-level priority. The recent ransomware attack on Ardent Health underscores a stark reality for the healthcare industry: cyber threats are a significant and ongoing challenge. Mike Saylor, the CEO of Blackswan Cybersecurity, LLC, sheds light on the complexities of cybersecurity in healthcare. […]
Effective Debt Management Holds the Keys to Small Business Cash Flow and Growth
Effective debt management through a robust accounts receivable system is essential for small business cash flow and growth, necessitating automated payment schedules and strategic policy adjustments. Collaborating with a collection agency as a strategic partner can enhance revenue recovery while preserving positive customer relationships. How critical is effective debt management for the financial health […]
