Articles by tag: VR

Navigating the Future of Work, Play, and App Development in the Apple Vision Pro Era

Apple Vision Pro

Apple Vision Pro, the latest entrant in the mixed-reality headset market, has quickly become a focal point for developers and users, boasting over 1,000 apps designed to harness its unique spatial computing capabilities. Despite its hefty price tag of $3,499, reviews of the device hail it as the best mixed-reality headset available, albeit a…

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Pro AV Today
The Role of VR and AR in Attractions and Enterprise Applications

In this Pro AV Today soundbite from Dan O’Brien of HTC VIVE, the conversation centered on the significant role of Virtual Reality (VR) and Augmented Reality (AR) in attractions and enterprise applications. O’Brien highlighted the critical need for durable hardware design, tailored to withstand extensive use in location-based entertainment (LBE) operations. Unlike consumer-grade VR headsets,…

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NOC Your SOCs Off
Modernizing Space Planning & Design with Virtual Reality Tools

In the latest episode of NOC Your SOCs Off, host Dan Gundry masterfully navigates the intricate world of space planning & design and its synergy with (VR) virtual reality tools. Guest Patrick Higaki, Director of Sales at Modus VR, sheds light on the transformative potential of VR in the commercial integration business. Recounting the…

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Are We There Yet?
HUVR | Virtual Access to Mobile Locations and Virtual Events Around the World, Without Physically Being There, Are We There Yet?

In an era of constant digital connection, can virtual access provide opportunities where a physical presence isn’t attainable? The march towards an increasingly digital world creates the capacity to exist in multiple locations simultaneously through virtual platform technology. From learning services to trade shows, industries are finding innovative ways to incorporate these new capabilities. One…

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Professional AV
Why Apple’s New Headset Might be the Final Nail in the Consumer VR Coffin

Apple is on the cusp of launching its first mixed-reality headset, and this could mean a big shake-up for the VR market. It’s a bit like a storm brewing on the horizon – the VR market, already in a state of flux, might just get that final gust of wind that tips it over the edge….

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2023
Ushering in a New Way of Networking for The Next Generation

What does the next generation of B2B want? What does it need? Many believe it’s the metaverse. In 2022, more than 75% of U.S. marketers invested in metaverse-related activities. Top retail brands like Gucci and Lego saw the benefits of investing in the metaverse and leaped. 2023 tells a potentially different story. In its 2023…

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Articles
Does Apple’s AR/VR Headset Have a Place in Pro AV Integrations and Experience Design?

Apple’s AR/VR headset is soon-to-release and will be hitting the markets in June 2023. With its unique features and Apple device compatibility, there are many predictions swimming around about the business use case possibilities of the product. Its most unique feature is that unlike many VR headsets that come with controllers, Apple’s “Reality Pro” will…

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data-driven tools
Leverage Data-Driven Tools and Local SEO for Maximum Search Engine Rankings
July 26, 2024

As businesses continue to navigate the digital landscape, data-driven tools are more crucial than ever for effective SEO strategies. Understanding and implementing the proper SEO practices can make a significant difference with evolving algorithms and competitive markets. Given that 75% of users never scroll past the first page of search results, this statistic underscores…

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On-device AI
On-Device AI is Today’s Tech Innovation, Competition and Market Leadership Driver
July 26, 2024

On-device AI revolutionizes the tech landscape, making it a critical factor for industry dominance. This cutting-edge technology directly integrates advanced AI capabilities into devices, transforming consumer and enterprise applications. This shift stems from the need for improved performance, reduced latency, enhanced data privacy & security, and personalized user experiences. With advancements in neural processing…

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modern supply chains
The Role of AI in Modern Supply Chains: Insights from Aaron Hatfield at Arvist
July 26, 2024

Artificial intelligence rapidly transforms modern supply chains, with companies like Arvist leading the charge. In a recent episode of Hammer Down, hosted by Mike Bush, Aaron Hatfield, the Head of Sales at Arvist, sheds light on AI’s practical applications and benefits in enhancing supply chain operations. Is AI in the supply chain a double-edged…

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semiconductor manufacturing
Training New Semiconductor Manufacturing Professionals is Key to Meet Coming Domestic Manufacturing Demand
July 26, 2024

Over the past few years, the U.S. has made significant strides in semiconductor manufacturing, driven by substantial investments and strategic policies. With the CHIPS Act expected to triple domestic semiconductor manufacturing capacity by 2032, the need for a skilled workforce is more urgent than ever. This discussion explores the key question: What does the…

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Other Articles
VR & AR Proving to be the Next Best Tool in Education’s E-Learning Arsenal
November 17, 2022

The demand for VR & AR technologies is at an all-time high. Schools around the globe have seen serious shifts in the learning model over the past couple of years. Many classrooms have been forced to go all virtual and even upon return learning looks different, especially for K-12 institutions. Increasing demand for VR…

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Making Virtual System Design a Reality with Ken Brueck of Modus VR
June 30, 2022

Designing a physical space and imagining what it looks like can be hard, but new technology is making it easier than ever. Pro AV Today host Ben Thomas talked with Ken Brueck, co-founder of Modus VR, a new piece of tech that is leading the way in virtual design. Brueck says the idea came…

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Is It Live or Is It Virtual? The Future of Live Events
March 4, 2022

During the pandemic, the way live concerts and events were delivered underwent a complete change in thinking. AV technology provided safe, though not altogether satisfying, alternatives to mosh pits and packed concert arenas. We saw glimpses of artists’ living rooms and garages as they streamed performances, we experienced virtual reality shows that were a bit…

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Studio Insights with Provost Studio: A/V Display, Fan Engagement, and Augmented Reality
February 18, 2022

Chanan Averbuch, Executive Vice President of Primeview USA, Inc. and Peter Provost, Associate AIA President and Director of Design at Provost Studio, sat down with host Tyler Kern to discuss the current state and future projections of A/V display, fan engagement, and reality technologies. Primeview USA is unique because they offer LED display technology and…

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As the Metaverse & AR Mature, Will They Fall Into Tech’s Common Silos?
November 11, 2021

The host of MarketScale’s Spatial Perspectives, Dan Cui, is out in sunny California this week for Augmented World Expo 2021. As the world of AR and the Metaverse matures, the ability for software and hardware products to integrate with one another becomes a huge factor in the adoption and use of these technologies. Dan…

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Is The World Ready to Step Into the Metaverse?
October 29, 2021

On Spatial Perspectives, host Dan Cui will have a one-on-one dialog with innovators and thought leaders in the growing Spatial Reality, or Spatial Computing, market. Cui will invite guests who can discuss the real world use cases of the technology and how it could benefit mankind while exploring any drawbacks and how they might be mitigated.   The internet…

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Haptic Feedback: The Importance of Emerging Technologies in Business Applications with Dan Cotting and Dan Cui
September 8, 2021

Data is accessible in so many ways, and now there are technologies that can drive an even higher ROI for companies willing to make an investment. Discussing these emerging trends, including AR, VR, and the metaverse, Haptic Feedback host Courtney Echerd spoke with Dan Cotting, Director of Emerging Technologies, and Dan Cui, VP Sales…

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How the Experiential World Will Meet the Workplace
August 13, 2021

This week Kevin Hogan and the EdTech Today show went on the road to the ASU+GSV Summit in San Diego. Hogan used the opportunity to sit down with the biggest leaders in EdTech to discuss what they have learned from the successes and failures of remote learning and more importantly the lessons we can…

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How Will Sports Take Advantage of Augmented Reality?
August 10, 2021

On Spatial Perspectives, host Dan Cui will have a one-on-one dialog with innovators and thought leaders in the growing Spatial Reality, or Spatial Computing, market. Cui will invite guests who can discuss the real world use cases of the technology and how it could benefit mankind while exploring any drawbacks and how they might be mitigated.   Live sporting…

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