Are We There Yet?
How can companies create emotional brand experiences when traditional advertising methods are losing effectiveness? Experiential marketing engages consumers directly in brand experiences like live events and product rollouts, and is gaining traction as an effective way to generate a positive connection with a brand. A study revealed that 40% of consumers feel more brand…
Latest
Are We There Yet?
Phantom Auto | Remote Operation for Logistics Vehicles, Are We There Yet?
Remote operation for logistics vehicles sounds like a futuristic dream, but when dreams become reality, the future quickly morphs into the present. The logistics industry is undergoing a seismic shift thanks to groundbreaking technologies like remote operation for logistics vehicles. Phantom Auto, a leader in this space, is at the forefront of this transformation….
Are We There Yet?
Are We There Yet? | Blue Hawaiian Helicopters and Activities
As travel and tourism evolve, unique experiences like helicopter tours have become more than just adventures; they’re integral to the fabric of destination storytelling. In Hawaii, a place synonymous with natural beauty and the aloha spirit, helicopter tours offer unparalleled views and emotional connections to the landscape. Amidst this backdrop, Blue Hawaiian Helicopters &…
Are We There Yet?
Are We There Yet? | Cisco
In the transportation/mobility space, reliance on connectivity and security is critical to ensure reliability and safety, making conversations about how technology is reshaping transportation more relevant than ever. As the industry looks towards a future where vehicles are not just modes of transport but sophisticated nodes in a broader network of connectivity and security,…
Are We There Yet?
Instant Delivery Technology Unleashed: Ben James Reveals Game-Changing Logistics on ‘Are We There Yet?’
In an era where instant delivery technology has become the norm, the race to further accelerate the pace of receiving goods is on. The concept of getting products almost immediately after ordering is no longer a fantasy but a potential reality, thanks to groundbreaking advancements in logistics technology. With consumers and businesses alike craving…
Are We There Yet?
Automotive Hall of Fame: The “Untold Stories” of the Automotive Industry’s Trailblazers
In a rapidly evolving automotive landscape, reminiscing the past and honoring the industry’s pioneers pays tribute and draws inspiration for the future. The Automotive Hall of Fame, nestled in Dearborn, Michigan, is a testament to this ethos, encapsulating the chronicles of individuals who propelled the motor vehicle industry forward. With the automotive sector at…
Are We There Yet?
Inforum MobilityNext | 19TH Automotive Breakfast
The automotive industry is at the cusp of a revolutionary transformation, transitioning from the traditional automotive industry to a more extensive idea of mobility. This shift brings an air of exhilaration and anticipation, especially as witnessed within the recent 19th Automotive Breakfast in downtown Detroit, Michigan, a part of Inforum’s MobilityNEXT industry group’s exciting…
Latest
Build a Supply Chain That Bounces Back
In this episode, Aaron Berg explores how River Logic’s value chain optimization platform empowers businesses to stay agile amid real-world disruptions—from global tariffs to port delays, weather events, and shifting demand. By simulating the financial and operational impact of supply chain decisions in real time, companies can rethink sourcing, pricing, and production strategies to protect…
From Tariff Shock to Strategic Advantage
In this episode, Aaron Berg reframes tariff disruptions as a strategic opportunity. With River Logic’s value chain optimization solution, companies can quickly model shifts in sourcing, manufacturing, and make-vs-buy decisions to gain a competitive edge. Whether it’s reshoring production or pivoting in response to new trade policies, VCO helps businesses react fast—and capitalize on change…
Tariffs Are Changing—Is Your Supply Chain Ready?
Aaron Berg highlights how shifting global tariffs are forcing companies to rethink their entire value chain strategies. With international production, sourcing flexibility, and layered tariff schedules, simple cost assumptions no longer cut it. River Logic’s value chain optimization platform enables leaders to model complex what-if scenarios—like staging production across borders—to find the most cost-effective, compliant…
The Mechanics of VCO: Modeling Constraints, Costs, and Markets
Aaron Berg breaks down how River Logic’s value chain optimization (VCO) engine models the full spectrum of operational and financial variables—from manufacturing constraints to supplier contracts and dynamic market conditions. Unlike traditional models that rely on static costs, VCO captures how costs evolve as decisions change—giving leaders real-time insight into the true financial impact of…
Latest Event and Conference Episodes
Are We There Yet?
Inforum MobilityNext | 19TH Automotive Breakfast
The automotive industry is at the cusp of a revolutionary transformation, transitioning from the traditional automotive industry to a more extensive idea of mobility. This shift brings an air of exhilaration and anticipation, especially as witnessed within the recent 19th Automotive Breakfast in downtown Detroit, Michigan, a part of Inforum’s MobilityNEXT industry group’s exciting…
GBTA | Convention 2023, Are We There Yet?
In the wake of the pandemic, the world of business travel is undergoing a significant transformation. As companies and industries adapt to new norms, the Global Business Travel Association (GBTA) Convention 2023 in Dallas emerged as a pivotal event, showcasing the latest trends, technologies, and strategies in the sector. According to the GBTA, business…
2023 Advanced Clean Transportation (ACT) Expo, Are We There Yet?
The 2023 Advanced Clean Transportation (ACT) Expo attracted over 12,000 visitors, 2,700+ fleet operators, 275+ sponsors, exhibitors and industry partners, 200+ speakers, and featured over 145+ advanced vehicles on display. And, it presented the perfect opportunity to ask leaders in commercial transportation: Advanced clean transportation within commercial transportation, are we there yet? In this episode…
The HIGHEST-FLYING Conference of the Year, 2022 NBAA BACE
Every year there is one place to find all of the cutting-edge technology leading the business aviation space: The NBAA BACE Conference. This annual event, hosted this year in Orlando, Florida, is truly the epicenter of exciting things happening in business aviation. Every company and industry leader were at this year’s premier event, showcasing new…
Are We There Yet?
The FASTEST-DRIVING Conference of the Year: NADA 2023!
The NADA (National Automobile Dealers Association) annual conference is THE automotive industry event of the year! And NADA 2023 in Dallas, Texas continued this trend, with the top companies in the industry showcasing their newest products, services, and cutting-edge technologies! MarketScale’s Grant Harrell, Host of the transportation/mobility-focused video podcast series, Are We There Yet?, decided…
The FASTEST-MOVING Conference of the Year, CES 2023
The Consumer Technology Association’s annual Consumer Electronics Show (CES) gathering is the premier event in consumer technology. This year’s fast-moving CES 2023 event featured exhibitions from global tech powerhouses and presentations from entrepreneurs and industry-leading keynote presentations. During this weeklong Las Vegas event, transportation/mobility was very much a hot topic, and in fact, led…
The State of Facility Management: IFMA World Workplace 2022
In the latest, special-edition episode of “Are We There Yet?”, host Grant Harrell speaks with leaders in facility management about current and forthcoming changes in the field. Harrell discusses his visit to the annual IFMA World Workplace 2022, which kicked off in Nashville, Tennessee over the course of three days in late September. Harrell noted…
The Most POWERFUL Conference of the Year, The Battery Show 2022
Grant Harrell, host of Are We There Yet? had the pleasure of attending Informa Markets’ The Battery Show in Novi, Michigan from September 13-15, 2022. The show featured the latest trends and topics in the transportation and mobility industry. It is the “largest battery and electric vehicle technologies trade show in America.” When it comes to…
Latest Season 1-Are we there yet?
Are We There Yet?
Submarine Experiences for EVERYONE, Are We There Yet?
According to a study by National Geographic, more than 80% of the ocean has never been mapped, explored, or even seen by humans! Compare this with how in fact we’ve explored a greater percentage of the moon! Many people are now seeing the light, or perhaps more accurately, going away from the light and underwater,…
The HIGHEST-FLYING Conference of the Year, 2022 NBAA BACE
Every year there is one place to find all of the cutting-edge technology leading the business aviation space: The NBAA BACE Conference. This annual event, hosted this year in Orlando, Florida, is truly the epicenter of exciting things happening in business aviation. Every company and industry leader were at this year’s premier event, showcasing new…
Data Solutions Driving the Future of Mobility and Transportation
Mobility is the thread woven into every industry and every way of life. And, by extension, the vehicle is part of that identity. Challenges arise through that mobility evolution, and space is an issue today. No sugar coating on this one; there are a lot of cars on the road being driven at any given…
Vaya Space is on a Mission to Reduce Risk & Cost in Space Exploration
Small satellites are categorized by weight, under 500 kg or 1100lb, developed for navigation, communication, earth observation, and other activities. Fortune Business Insights projects the market to reach 10.75 B in 2028. Vaya Space is poised to take its fair share of the market in small satellite launches in the future. Vaya delivers safer launches…
Are We There Yet?
Holland: On-TRACK for Continued Success
The railroad industry has been plagued by disturbing derailments in recent months. Some companies are working to fix this – including Holland LP, a rail solutions provider that focuses on switching out traditional track building methods for more innovative solutions. But what kind of solutions have they come up with and why are they important…
Automobile Dealership Sales and Management Training is Not One-Size-Fits-All: How the Kintz Group Ensures a Perfect Fit
The automobile dealer industry experienced quite the rollercoaster over the past few years. Everything from crazy consumer demand, empty lots, supply chain issues, personnel shortages, rising interest rates, and higher gas prices. With the art of selling automobiles shifting and changing with each new loop, how do dealers face strategic shifts in training their teams?…
With Millions of Passengers to Protect Every Day, How Does the Federal Aviation Administration Get the Job Done?
For many of us, airline travel is almost as ordinary as driving a car. In fact, the Federal Aviation Administration (FAA) handles more than 45,000 flights a day and over 16 million flights per year in the United States. How, exactly, does the FAA regulate so many flights and help ensure safety for the more…
The FASTEST-DRIVING Conference of the Year: NADA 2023!
The NADA (National Automobile Dealers Association) annual conference is THE automotive industry event of the year! And NADA 2023 in Dallas, Texas continued this trend, with the top companies in the industry showcasing their newest products, services, and cutting-edge technologies! MarketScale’s Grant Harrell, Host of the transportation/mobility-focused video podcast series, Are We There Yet?, decided…
Are We There Yet?
Fly Anywhere. Anytime. Are We There Yet?
Flying is a chore for many individuals today, often laden with many layovers and alterations in flight times. The charter aviation industry is starting to bring ease to many customers in eliminating these travel pains, and new jet delivery is expected to grow with 6,362 new jet sales between 2020 and 2029. What are private…
The FASTEST-MOVING Conference of the Year, CES 2023
The Consumer Technology Association’s annual Consumer Electronics Show (CES) gathering is the premier event in consumer technology. This year’s fast-moving CES 2023 event featured exhibitions from global tech powerhouses and presentations from entrepreneurs and industry-leading keynote presentations. During this weeklong Las Vegas event, transportation/mobility was very much a hot topic, and in fact, led…
United States Postal Service Buys 66,000 Electric Vehicles
The United States Postal Service is purchasing 66,000 electric vehicles as they work to upgrade their fleet. The entire purchase will bring 106,000 new vehicles to the fleet by 2028. The cost for the upgrade is in the neighborhood of about $9.5 billion, about $3 billion of which is from the Inflation Reduction Act….
A Pioneer within the Electrification Movement, Bob Galyen.
MarketScale’s “Are We There Yet?” podcast series Host Grant Harrell had an electrifying conversation with Bob Galyen, CEO of Galyen Energy LLC, a pioneer within the electrification movement. Within this powerful conversation and episode, Harrell and Galyen discuss the advancement of the electrification movement, current projects, and future predictions. Bob Galyen CEO of Galyen…
Latest Season 2---Are We There Yet?
Are We There Yet?
Lime Media | Emotional Brand Experiences Through Experiential Marketing, Are We There Yet?
How can companies create emotional brand experiences when traditional advertising methods are losing effectiveness? Experiential marketing engages consumers directly in brand experiences like live events and product rollouts, and is gaining traction as an effective way to generate a positive connection with a brand. A study revealed that 40% of consumers feel more brand…
Phantom Auto | Remote Operation for Logistics Vehicles, Are We There Yet?
Remote operation for logistics vehicles sounds like a futuristic dream, but when dreams become reality, the future quickly morphs into the present. The logistics industry is undergoing a seismic shift thanks to groundbreaking technologies like remote operation for logistics vehicles. Phantom Auto, a leader in this space, is at the forefront of this transformation….
Are We There Yet? | Blue Hawaiian Helicopters and Activities
As travel and tourism evolve, unique experiences like helicopter tours have become more than just adventures; they’re integral to the fabric of destination storytelling. In Hawaii, a place synonymous with natural beauty and the aloha spirit, helicopter tours offer unparalleled views and emotional connections to the landscape. Amidst this backdrop, Blue Hawaiian Helicopters &…
Are We There Yet? | Cisco
In the transportation/mobility space, reliance on connectivity and security is critical to ensure reliability and safety, making conversations about how technology is reshaping transportation more relevant than ever. As the industry looks towards a future where vehicles are not just modes of transport but sophisticated nodes in a broader network of connectivity and security,…
Are We There Yet?
Instant Delivery Technology Unleashed: Ben James Reveals Game-Changing Logistics on ‘Are We There Yet?’
In an era where instant delivery technology has become the norm, the race to further accelerate the pace of receiving goods is on. The concept of getting products almost immediately after ordering is no longer a fantasy but a potential reality, thanks to groundbreaking advancements in logistics technology. With consumers and businesses alike craving…
Automotive Hall of Fame: The “Untold Stories” of the Automotive Industry’s Trailblazers
In a rapidly evolving automotive landscape, reminiscing the past and honoring the industry’s pioneers pays tribute and draws inspiration for the future. The Automotive Hall of Fame, nestled in Dearborn, Michigan, is a testament to this ethos, encapsulating the chronicles of individuals who propelled the motor vehicle industry forward. With the automotive sector at…
Inforum MobilityNext | 19TH Automotive Breakfast
The automotive industry is at the cusp of a revolutionary transformation, transitioning from the traditional automotive industry to a more extensive idea of mobility. This shift brings an air of exhilaration and anticipation, especially as witnessed within the recent 19th Automotive Breakfast in downtown Detroit, Michigan, a part of Inforum’s MobilityNEXT industry group’s exciting…
Are We There Yet? | The Battery Show & Electric and Hybrid Vehicle Technology Expo 2023
The electric and hybrid vehicle industry is at a pivotal moment. With the global push towards sustainability and a reduction in the industry’s carbon footprint, the demand for both efficient and powerful batteries within EV technology is at an all-time high. Recent studies show that US demand for batteries grew by 80% in 2022….
Are We There Yet?
GBTA | Convention 2023, Are We There Yet?
In the wake of the pandemic, the world of business travel is undergoing a significant transformation. As companies and industries adapt to new norms, the Global Business Travel Association (GBTA) Convention 2023 in Dallas emerged as a pivotal event, showcasing the latest trends, technologies, and strategies in the sector. According to the GBTA, business…
AIN FutureFlight | The Future of Advanced Air Mobility, Are We There Yet?
The sky is the limit for future transportation, and in fact, not even limited there! In this latest episode of MarketScale’s Are We There Yet? video podcast series, Host Grant Harrell speaks with the Senior Editor of AIN (Aviation International News) Media Group and FutureFlight, Charles Alcock. Charles provides key insights into the evolving…
Old Soren Motorcycles | A Sustainable, Fun, Cool Way to Move Around
As we journey through the fourth industrial revolution, we are witnessing the rapid evolution of transportation. The global market is experiencing a dramatic shift, with electric vehicles becoming the norm. Within this space, electric motorcycles, in particular, are coming of age. As the push for sustainability grows, a significant numbers of enthusiasts are looking…
RKS Off-Road | The Next Generation of RVs, Are We There Yet?
In an era increasingly marked by a desire to embrace travel while maintaining personal space, the recreational vehicle (RV) industry has witnessed an impressive boom. A sector once thought of as catering to retirees and vacationing families is expanding rapidly and innovating at an unprecedented pace. Today, the RV industry is a $140 billion market,…
Latest Soundbites -- AWTY
Soundbites -- AWTY
Acme Aero | 2023 EAA AirVenture Oshkosh, Are We There Yet?
Soaring to New Heights: Dive into Acme Aero’s Latest Innovations at 2023 EAA AirVenture in Oshkosh, Wisconsin. Matt McSwain and Eric Robinson, Chief Operators at Acme Aero, took center stage at the EAA AirVenture show, proudly showcasing Acme’s groundbreaking integrated tailwheel system. Designed for the Stinger and the 1-bolt, 2-bolt variants, this system replaces…
AIN FutureFlight | EAA AirVenture 2023, Are We There Yet?
It’s time once again for Woodstock for aviation enthusiasts. Charles Alcock, Senior Editor with AIN Media Group, highlights the unique charm of the annual AirVenture Show held in Oshkosh, Wisconsin. The event, organized by the EAA (Experimental Aircraft Association), showcases the pinnacle of aviation excellence, from major industry players like Boeing to small entrepreneurs…
ICOM America | EAA AirVenture 2023, Are We There Yet?
Ray Novak of ICOM America recapped the exhilarating 2023 EAA AirVenture show on “Are We There Yet?”. The event drew an impressive crowd of over 677,000 attendees and showcased over 10,000 airplanes, ranging from commercial aviators to DIY aircraft builders. ICOM’s booth and remote location were buzzing with activity, where they commemorated the Warbirds…
Airbus | EAA AirVenture 2023, Are We There Yet?
Making waves at EAA AirVenture 2023, Airbus unveils a skyward revolution, setting new benchmarks in sustainable aviation for the world. At EAA’s AirVenture 2023 exhibition, Amanda Simpson, Vice President of Research and Technology and Head of Sustainability for Airbus Americas, showcased the Delta-branded A350 airliner, emphasizing Airbus’s commitment to pioneering sustainable aerospace. The A350,…
Are We There Yet?
United States Postal Service Buys 66,000 Electric Vehicles
The United States Postal Service is purchasing 66,000 electric vehicles as they work to upgrade their fleet. The entire purchase will bring 106,000 new vehicles to the fleet by 2028. The cost for the upgrade is in the neighborhood of about $9.5 billion, about $3 billion of which is from the Inflation Reduction Act….
