How Nvidia and Cloud Gaming Can Take the Next Step

 

The gaming industry has continued its rapid expansion, pushing its way through the pandemic in 2020 and picking up plenty of new gamers along the way. Insider Intelligence’s piece on the state of the cloud gaming industry in the U.S. stated that “there will be 177.7 million monthly gamers in the US this year—this means that more than half of the US population will identify as a digital gamer by the end of 2021.”

With this increase in users has come new methods for connecting gamers to the games they want to play and the communities they want to join. One such service is Nvidia’s GeForce Now, which has grown to more than 12 million users in a year after public release.

For insight, MarketScale reached out to Chris Mann, Senior Vice President for rEvolution’s dedicated gaming and esports group, REV/XP. We reached out to Chris to get his thoughts on Nvidia’s business model, offering spec-driven gaming, compared to Xbox’s or EA’s near limitless library of titles.

“If they can continue to bring in top tier games, they’re going to attract people to the service,” said Mann. “That’s what gamers want. They want to play the top games and they want to play them at launch. But the focus of their business model is giving that top end graphical experience to players using Nvidia GeForce cards on the back end.”

Technological innovation is also crucial for the continued growth of the cloud gaming market. Chris shared his thoughts on the specific technologies that cloud gaming companies should invest in to support user demand. One important element highlighted by Mann: connectivity.

“You need to make sure the gaming community is having the same experience no matter what device they’re on or where they are.”

Creating the ideal gaming experience for gamers remains the top priority for companies like Nvidia as the popularity of gaming continues to expand.

More Stories Like This:

What Can We Learn from the First Active Esports League?

NFL Players Buying into the Future of Esports

Follow us on social media for the latest updates in B2B!

Image

Latest

One-of-a-kind shopping experiences
The Resurgence of Brick-and-Mortar Stores: One-of-a-kind Shopping Experiences Are Turning Customers into Brand Ambassadors
April 24, 2024

In the convenient world of e-commerce, big box stores are seeing a resurgence. Chains like Dick’s Sporting Goods, Walmart, and Target are experimenting with one-of-a-kind shopping experiences that can turn casual shoppers into loyal fans. In a recent Experts Talk roundtable, Allen Adamson, Co-Founder at Metaforce, highlighted how one-of-a-kind shopping experiences make for exciting […]

Read More
digital augmentations
Revolutionize Customer Engagement Through Digital Augmentations in Physical Retail
April 24, 2024

The digital transformation of retail experiences in physical stores has become crucial as big-box retailers strive to maintain their relevance and competitive edge in a digital era. These retailers are embedding interactive features and digital augmentations in their physical locations to offer unique, engaging customer experiences. This approach merges the tactile allure of in-store […]

Read More
experiences
Enthusiastic and Trained Employees can Enhance Experiences and Drive Success in Physical Retail
April 24, 2024

In today’s retail landscape, big-box retailers are emphasizing the importance of their physical locations, even as the digital marketplace continues to expand. Stores like Dick’s Sporting Goods and Walmart are not just maintaining their brick-and-mortar presence but are actively enhancing it with features like interactive elements and new store openings. This reassertion of the […]

Read More
The Coexistence of Big Box and Small Retail Relies on Synergistic Relationships
April 24, 2024

Despite being long time competitors, big box retailers and small local businesses can both coexist in ways that benefit the other. Of course, both retail formats are different but by maintaining their core business models, the two can bank and leverage their strengths and still be open to synergistic relationships. During an episode of […]

Read More