How One Visualization is Removing the Guesswork from Stadium Operations

 

Can data really improve the fan experience at stadiums? Data is a powerful thing and being able to have access to it can actually help stadiums run smoother and more seamlessly. How do they do it? With help from technology like Live Earth, an open source visualization platform that integrates data or information feeds in one dashboard. Talking with us today about how it works is Craig Johnston, VP of Business Development.

Because Live Earth has been able to be such a key in stadium operations, they recently became certified by the National Center for Spectator Sports Safety and Security. Craig said, “The experts look at technology to see how it enhances safety, security, and the fan experience. They did a thorough analysis of our platform and gave us that amazing designation. In fact, they told us they had never seen anything like it.”

So how does Life Earth actually enhance safety, security, and the fan experience? We dive into this by looking at some scenarios.

Fans converge on stadiums at about the same time but come from many different areas. If you’re talking about Citi Field in NY, there are people coming from the train, buses, and private vehicles. Because Live Earth can integrate with different systems and data sources, they can provide an overall map including the train arriving, buses, and traffic. Craig stated, “We built a geo fence so know when transportation is arriving via GPS. When it arrives, we send a notification to the system. This opens up perimeter cameras and notifies event staff and security that people are ready to arrive. They can then adjust to meet the incoming fans.”

When fans get into the stadium, the tracking and management continues. As people are scanned in, they are being counted and this is being fed into the platform. Craig shared, “We know the section you’re going to. We’re tracking cell phone signals, synchronizing with security cameras, and creating a heat map. Operational staff can use that to adjust security and staffing and have the right people in the team store and concessions.”

Also, Live Earth is partnered with technology leaders like VMware Pulse IoT Center, allowing them to also work with the IT groups in stadiums to make sure the infrastructure is secure. “It’s the overall view of bringing partners together to enhance safety for everyone,” commented Craig.

Learn more about how Life Earth uses data to improve the stadium experience by listening to the podcast.

For the latest news, videos, and podcasts in the Sports & Entertainment Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @SportsEntMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

skilled trades career
A Skilled Trades Career Provides a Future-Proof Path
July 18, 2024

In today’s rapidly changing job market, a skilled trades career offers a viable and attractive option, especially for the younger generations exploring alternatives to traditional college education. Recent trends indicate a significant shift in interest in these hands-on professions. On Straight Outta Crumpton, host Greg Crumpton engages in a lively conversation with Nicole Bass,…

Read More
HVAC careers
How to Bridge the Gap in HVAC Careers Through Education and Inclusion: Insights from Nicole Bass
July 18, 2024

In the dynamic world of skilled trades, the HVAC industry is witnessing a significant transformation driven by leaders like Nicole Bass. With a growing emphasis on practical education and the shift in generational perspectives towards career choices, the discussion around HVAC careers is more relevant than ever. Today, we delve into the inspiring journey…

Read More
presence
Truckpedia Modernize Trucking Operations and Build Robust Presence with Innovation
July 18, 2024

The trucking industry, valued at over $940 billion annually, remains one of the most traditional and least technologically advanced sectors. Small trucking companies, which constitute 95.8% of the industry, often struggle to scale and compete due to outdated practices and limited resources. These companies need innovative solutions to modernize their operations and build a robust…

Read More
personal fulfillment
Personal Fulfillment with Margaret Weniger | Ep. 9 | Growthwell with Josh Byrd
July 18, 2024

Balancing professional success and personal well-being has become increasingly critical in the modern workforce. In the wake of the pandemic, many individuals are re-evaluating their career paths to find roles that offer both professional growth and personal fulfillment. According to a survey by The Muse, 75% of respondents are planning to look for a…

Read More