Articles by tag: data and analytics

Giving Marketers the Tools to Finally Conquer the Great “Marketing ROI” Challenge

Giving Marketers the Tools to Finally Conquer the Great "Marketing ROI" Challenge
  Commentary: "Marketing ROI" -- scary words for marketing professionals, as getting a clear picture on how marketing campaigns directly relate to larger company KPIs is Read more

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Why a Restaurant's Digital Footprint is a Main Metric for Fiscal Success
Why a Restaurant’s Digital Footprint is a Main Metric for Fiscal Success
January 24, 2022
Barbara Castiglia spoke with Savneet Singh, president and CEO of Par, a software and hardware solutions company for the restaurant industry, about the importance of technology to survive the Read more
irish whiskey barrels
E.U. Whiskey Tariffs Are Lifted, But the Industry is Still On the Rocks
January 21, 2022
  The whiskey market is eager for a return to form. In 2018, in response to the U.S. steel and aluminum tariffs targeting the E.U. and ordered by former President Donald Trump, the European Read more
Material Signs: Introduction to the World of Optics
January 21, 2022
Doctors Scott Carney, chief science and technology officer at Optica, Kate Medicus, CEO at Ruda-Cardinal, and Alexis Vogt, endowed chair and professor of optics at Monroe Community College, joined Host Tyler Read more
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Giving Marketers the Tools to Finally Conquer the Great “Marketing ROI” Challenge
November 11, 2021
  Commentary: "Marketing ROI" -- scary words for marketing professionals, as getting a clear picture on how marketing campaigns directly relate to larger company KPIs is Read more
Healthcare Bluebook Now Owns Largest Healthcare Quality-Cost Database in the U.S.
May 12, 2021
A pioneer and industry leader in healthcare quality and cost information, Healthcare Bluebook (Bluebook) has joined forces with established data partner, Quantros, Inc. through the acquisition of Read more
Tank Talk: Navigating the Complex Challenges Faced by Retail Fuel Operators
April 27, 2020
  Titan Cloud’s Clay Moore discusses how the company’s solution helps operators be agile in the face of an ever-shifting environment in terms of regulatory requirements, customer experience Read more