Articles by tag: Luciano Pesci Podcasts
There have been numerous times in history where an invention’s initial application turned out to not be the optimal use of the idea (Post-it Notes and Play-Doh come to mind). Blockchain technology is mostly known to the general public as something to do with cryptocurrency, but business owners know there’s more to it. On […]
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Podcasts
Listen: Crypto’s Impact On Retail With Luciano Pesci Of Emperitas
On today’s podcast, we chat with Luciano Pesci from Emperitas, back for his third episode with MarketScale. (He’s a professor of Economics, so this conversation is: 1. Super intelligent and 2. A little longer, but WORTH the listen.) We discuss a few misconceptions that our host Sean had regarding the nature of currency, the […]
Podcasts
Listen: The World-Shaking Power of Cryptocurrency with Luciano Pesci of Emperitas
After coming on our podcast to discuss net neutrality, Luciano Pesci, Founder and CEO of Emperitas, is back to discuss what he says is the most exciting technology out there today: cryptocurrency. He discusses its democratic nature, the varied use of blockchain technology and how it can fundamentally change the way we do business […]
Podcasts
Listen: Breaking Down the Effects of Net Neutrality with Luciano Pesci of Emperitas
Today we have a discussion with Luciano Pesci, an economics professor at the University of Utah and CEO of Emperitas. With Net Neutrality on the chopping block in the next month, Luciano helps us understand the broad scope of internet regulation, how it effects businesses and where he thinks the real changes need to […]
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Introducing Machine to Machine (M2M) Marketing: The Next Frontier in Business Automation
As the landscape of business and technology continues to evolve, a novel concept is emerging that may soon redefine the traditional marketing framework: Machine to Machine (M2M) Marketing. This innovative approach could fundamentally transform how businesses interact, making it crucial to explore its implications and potential. The Rise of M2M Marketing M2M Marketing builds […]
Trending Soon: Solving Customers’ Needs and Creating Personalized Shopping Experiences is the Future of Retail
One way that brands can enhance customer loyalty and increase their sales is by leveraging the growing consumer desire for easy and personalized shopping experiences. In a recent segment of Experts Talk for a roundtable discussion on the present and future state of retail stores, Sarah Jarvis, a Retail Marketing and Loyalty Expert at […]
Small Retailers are at the Forefront of Economic and Community Revival
As big-box retailers like Walmart and Target continue to expand their physical storefronts, small business retailers are carving out a niche by integrating deeply with their local communities. These local shops, unlike their gigantic counterparts, are leveraging their brick-and-mortar presence to enhance community ties and foster local economies. While large retailers invest in blending […]
When Using & Safeguarding Mass Amounts of Captured Data From Facility Monitoring Devices and Environments, Make it Meaningful
One of the many topics of ISC West 2024 was how the industry could overcome the strategic challenge of managing and safeguarding the massive amounts of data collected from facility monitoring devices. Cathal Walsh, the Vice President and Chief Security Officer at Guidepost Solutions, engages deeply with this issue and offered insights on refining […]