Articles by tag: quick service restaurant
McDonald’s spin-off CosMc’s recently debuted its first outlet in Bolingbrook, Illinois, with an ambitious plan to launch 10 additional locations within the next year. Touted as a ‘beverage concept’, the fast food giant’s latest venture tantalizes with a diverse range of snacks, sandwiches, and innovative drinks, including the likes of an Island Pick-Me-Up Punch […]
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CosMc’s Demonstrates McDonald’s Ability to Further Expand the QSR Industry and Challenge Its Competitors
McDonald’s recently threw its hat into the beverage-leaning QSR ring with the launch of its CosMc’s chain. Can this latest innovative strategy in expanding its menu offerings challenge the more established competitors in the industry and enhance customer experience? Joe Reinstein, Executive Director at the Digital Restaurant Association, provided some timely insight into McDonald’s […]
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What’s McDonald’s Spin-off CosMc’s Key Ingredient for Success? Personalized Customer Service.
McDonald’s latest venture, CosMc’s, is poised to make a significant impact in the fast-food industry with its recent launch in Bolingbrook, Illinois. This new chain, characterized as a ‘beverage concept’, moves away from traditional offerings like Big Macs and fries, and instead, highlights a variety of lemonades, coffees, sandwiches, and desserts. With plans to […]
Food & Beverage
When It Comes to Customer Data, What Do Restaurants Really Need to Capture?
Key Points: QSRs experienced a quick, major disruption during pandemic. Technology and data are pivotal to QSR success. Bottle Rocket helped build the Chick-Fil-A customers love today. Commentary: Host Barbara Castiglia discussed all things modern restaurant management with Peter Klayman, quick service restaurant (QSR) and practice lead at Bottle Rocket. Klayman focuses on consulting […]
Beyond Technology: The Experience Podcast
Next-Gen Timer Making Drive-Thrus More Efficient
For many, drive-thrus are an essential way to get a meal outside of their home due to the pandemic. Making drive-thrus more efficient is on the mind of many in the QSR industry, and Acrelec is no exception. Andrew Nosal, Innovation Product Manager at Acrelec, brought Beyond Technology’s host, Tyler Kern, up to speed […]