Articles by tag: WebAR

Mobile Advertising AR Use is Set to Outpace Traditional Advertising Methods. How Are Retailers Making the Most of It?

mobile advertising AR

Pokémon Go, which was all the rage back in 2016, may have simmered down, but the concept behind it—augmented reality (AR)—is heating up and becoming a more accessible tool for industries to deploy in service of the experience economy. This is especially true for retailers and retail marketing strategies. Mobile advertising AR is predicted to […]

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profitability challenges
New Pricing Strategies and Charging Standards Are Crucial to Mitigate Profitability Challenges in the EV Sector
May 2, 2024

Recent fluctuations in Tesla’s quarterly earnings and a general moderation in the growth of electric vehicles (EVs) in the U.S. market have raised concerns about the profitability challenges facing the EV industry. Despite an initial explosive growth, the increase in market share is showing signs of slowing down. These shifts occur amidst a broader […]

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Domestic EV Manufacturers Can Prosper with Streamlined Supply Chains and Cost-Effective Batteries
May 2, 2024

Electric vehicles (EVs) are shifting from a niche market for early adopters to a mainstream consumer choice. With this new trend, manufacturers face the daunting challenge of how to lower costs while simultaneously improving the affordability and profitability of these vehicles in the U.S. market. This shift necessitates a deep dive into the complex […]

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electric vehicle production
Advanced Tech, Cost Engineering, and Falling Lithium Prices Propel U.S. Automakers Toward Affordable Electric Vehicle Production
May 2, 2024

As global attention continues to focus on sustainable transportation, the electric vehicle (EV) sector is increasingly seen as a vital part of the transition away from fossil fuels. Historically, the automotive industry has shown a pattern where initial high costs of new technologies gradually decrease as production scales and processes improve. This trend is […]

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The NIJ’s Latest Approach to Tackle Violence Prevention Research Hopes to Break Tradition
May 2, 2024

Making a significant move to bolster violence prevention, the National Institute of Justice (NIJ), alongside the Department of Justice (DOJ) and the Office of Justice Programs (OJP), has called for research proposals focused on evidence-informed interventions. As the country works to combat persistent mass violence, especially active shooter incidents, this initiative seeks to explore […]

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