The Banking Budde

A Rapidly Changing Payments Landscape is Demanding Banks and Consumers to Restrategize

bill budde

The American payments landscape is in an era of profound transformation, driven by technological advancements, changing consumer behavior, and recent global events. The most intriguing shifts aren’t just from physical to digital, but also in the variety of non-cash methods chosen by consumers, reflected in the growth of prepaid debit cards and the declining…

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Articles
How Apple’s Financial Service Offerings Change the Fin-Tech Game

Apple’s latest launch of their new savings account offering doesn’t just change their portfolio – it changes the industry. Apple has a history of building great customer experiences and this focus hasn’t shifted despite their expansion into the financial services industry, in fact, their newest high-yield savings account is aimed at winning over customers. What’s…

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Business Services
Will Biometric Payment Methods be the New Form of Credit Cards?

Contactless payment methods were all the rage a few years ago, with Square reporting that just last year, 92 percent of retailers offered a contactless payment method to customers. But now, there’s a new way to pay—using biometric authentication. “Biometrics—if you haven’t heard that term before—it’s really using a characteristic about a person for…

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pcp
PCP Attribution Analysis
May 22, 2025

Dr. Sam Ambewadikar, RVP and Medical Director at Anthem National Accounts, joins Brent to unpack the power of primary care attribution analysis—a tool he helped pioneer to spotlight the clinical and financial impact of members not having an established PCP. Drawing from his background as a practicing pediatrician and claims analytics leader, Dr. Sam shares…

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sydney health
Sydney Health Demo
May 22, 2025

In this episode, Christina Firouztash, Executive Advisor of Digital Solutions at Anthem, gives a dynamic walkthrough of the Sydney Health app—Anthem’s flagship digital member experience. Christina showcases how Sydney delivers personalized, simple, and equitable navigation across benefits, including virtual care, pharmacy, financial transparency, and social services access. From contextual chatbots and ID card access to…

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pharmacy
Pharmacy Part 1
May 22, 2025

In this episode, Brent chats with Katie Brennan, National Sales Director at CarelonRx, about making pharmacy benefits more accessible, consistent, and member-friendly. Katie spotlights Carelon new advanced home delivery model, which brings the pharmacy counter—and the pharmacist—into the member’s home. With fewer retail pharmacies offering extended hours and many patients lacking reliable transportation, CarelonRx is…

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inclusive care
Inclusive Care
May 22, 2025

Sammy Gonzalez, Regional Vice President at Elevance Health, joins Brent for a deeply personal and impactful conversation on health equity and inclusive care. Sammy shares a powerful story of medical misdiagnosis tied to cultural assumptions, underscoring how bias—even unintentional—can hinder care quality. He highlights Elevance’s work to improve diversity in provider networks, enhance cultural competency,…

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