The Socially Awkward Podcast
Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…
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Hospitality
Leaders Driving Hospitality Career Development Must Embrace Tech, Inclusion, and Risk
The hospitality industry is under mounting pressure to modernize to meet guest expectations for seamless, tech-driven experiences and also develop leaders who can drive that transformation. According to Rackspace Technology, only 28% of travel and hospitality companies qualify as “AI leaders”— those aligning strategy, compliance, and training with real-world deployment. Another 28% remain in…
Hospitality
Heart-First Hospitality Leadership: How Saying ‘Yes’ Transforms Guest Experiences, Boosts Staff Morale, and Drives Business Results
As the hospitality industry emerges from years of pandemic-driven upheaval, hospitality leadership is evolving to meet new challenges. Leaders are looking for new ways to retain staff, elevate guest satisfaction, and drive revenue without burning out their teams. One trend gaining traction is the power of “Yes”: empowering employees to say yes more often,…
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How Colleges Can Reinvent Themselves to Win the Higher Ed Brand War
Higher education in the U.S. is facing a perfect storm: declining enrollments, rising skepticism about its value, and fierce competition for a shrinking pool of students. According to Gallup, confidence in higher ed has dropped sharply over the past decade—driven by concerns over cost, elitism, and relevance—though recent data shows a slight rebound tied…
The Hidden Goldmine in Your Construction Blueprint: Why Smart Irrigation Systems Are Revolutionizing Development
In the scorching California sun, David Shellu watched as two neighboring developments raced through the permitting process. One sailed through approvals in record time. The other languished in bureaucratic purgatory for months. The difference? A few thousand dollars worth of smart irrigation technology planned into the blueprints from day one. “I’ve seen projects get…
How User-Generated Content is Revolutionizing B2B Product Development: 18 Real-World Examples
Let’s be honest: most product roadmaps are built on educated guesses and executive hunches. But what if your users are already showing you exactly what to build next—you’re just looking in the wrong places? Forget surveys and focus groups. The real product insights are happening right now in Reddit threads, LinkedIn posts, and those creative…
The Uber of Healthcare: How OverbookMD is Using Data and Tech to Redefine Patient Care
In today’s world, where instant delivery and ride-sharing are everyday norms, healthcare access still lags behind. Patients now wait an average of 31 days to see a specialist in major U.S. cities—a 19 percent jump since 2022—according to AMN Healthcare’s 2025 survey. The stakes are high: delays can lead to worsening conditions, increased ER visits,…
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Hospitality
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…
Leaders Driving Hospitality Career Development Must Embrace Tech, Inclusion, and Risk
The hospitality industry is under mounting pressure to modernize to meet guest expectations for seamless, tech-driven experiences and also develop leaders who can drive that transformation. According to Rackspace Technology, only 28% of travel and hospitality companies qualify as “AI leaders”— those aligning strategy, compliance, and training with real-world deployment. Another 28% remain in…
Heart-First Hospitality Leadership: How Saying ‘Yes’ Transforms Guest Experiences, Boosts Staff Morale, and Drives Business Results
As the hospitality industry emerges from years of pandemic-driven upheaval, hospitality leadership is evolving to meet new challenges. Leaders are looking for new ways to retain staff, elevate guest satisfaction, and drive revenue without burning out their teams. One trend gaining traction is the power of “Yes”: empowering employees to say yes more often,…
