The Socially Awkward Podcast
In 2019, travel and tourism contributed a whopping 10.4% of global GDP — a figure that vanished almost overnight when the pandemic brought the world to a standstill. Today, the industry has clawed its way back to that same share of the global economy, but travelers have changed. They no longer settle for polished marketing…
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Articles Hospitality
From Green Initiatives to Guest Loyalty: Building the Future of Hospitality Through Tree Planting and Plastic Cleanup Programs
Sustainability is no longer optional in hospitality—it’s the expectation. A recent Booking.com report found that 84 percent of global travelers now prioritize making their trips more sustainable, raising the bar for hotels worldwide. Yet too many properties are still relying on the basics—like towel reuse cards or energy-saving reminders—that guests increasingly see as table stakes….
Hospitality
Rank, Reach, and Revenue: Unlock YouTube Marketing Strategies That Drive Hospitality Growth
The hospitality industry has weathered enormous shifts in the last five years, from pandemic‑era shutdowns to evolving guest expectations. Although hotels are projected to add over 14,000 employees in 2025, staffing levels are still well below pre‑pandemic (2019) figures. For hotel professionals, visibility and adaptability are critical, not only in operations but in how they…
Hospitality
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…
Hospitality
Leaders Driving Hospitality Career Development Must Embrace Tech, Inclusion, and Risk
The hospitality industry is under mounting pressure to modernize to meet guest expectations for seamless, tech-driven experiences and also develop leaders who can drive that transformation. According to Rackspace Technology, only 28% of travel and hospitality companies qualify as “AI leaders”— those aligning strategy, compliance, and training with real-world deployment. Another 28% remain in…
Hospitality
Heart-First Hospitality Leadership: How Saying ‘Yes’ Transforms Guest Experiences, Boosts Staff Morale, and Drives Business Results
As the hospitality industry emerges from years of pandemic-driven upheaval, hospitality leadership is evolving to meet new challenges. Leaders are looking for new ways to retain staff, elevate guest satisfaction, and drive revenue without burning out their teams. One trend gaining traction is the power of “Yes”: empowering employees to say yes more often,…
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What Is It Like for You to Be Part of the Benchmark Products Teams Now
Being part of the Benchmark Products team today means working at the intersection of precision manufacturing and deeply human collaboration, especially in the high-stakes world of cleanroom and sterility assurance solutions. As the organization grows, employees describe a culture that still feels familial—one where clear communication, personal accountability, and genuine care for customers drive…
Do Your Friends Ever Ask You For Cleaning Tips
In a media landscape increasingly shaped by privacy constraints, data clean rooms have emerged as a quiet but powerful way for brands to collaborate without exposing sensitive information, even if, as Will Sepsis quips, some partners would still prefer that “ignorance is bliss.” That tension—between curiosity and caution—captures the moment we’re in, where understanding…
Do You Friends Ask You For Cleaning Methods or Clean Their Home
At Benchmark Products, where cleanroom precision is part of everyday work, professionals often discover that specialized knowledge doesn’t always translate neatly into casual conversations—especially when friends jokingly wonder if you’ll critique their homes or turn them into germaphobes. The reality is that cleanroom science is about controlled environments and risk mitigation at an industrial scale,…
Has Working at Benchmark Made You Cleaner at Home
At Benchmark Products, where clean room discipline is second nature, the habits forged on the job often follow employees home, turning everyday chores into a mindful extension of professional rigor. As voices like Will Sepsis illustrate, working in environments where precision cleaning protects products and people alike can quietly reshape how you see a…
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Articles Business Services
From Wall Street to World Travel: Scott Eddy’s Journey to Becoming Hospitality’s No-Nonsense Voice
In 2019, travel and tourism contributed a whopping 10.4% of global GDP — a figure that vanished almost overnight when the pandemic brought the world to a standstill. Today, the industry has clawed its way back to that same share of the global economy, but travelers have changed. They no longer settle for polished marketing…
From Green Initiatives to Guest Loyalty: Building the Future of Hospitality Through Tree Planting and Plastic Cleanup Programs
Sustainability is no longer optional in hospitality—it’s the expectation. A recent Booking.com report found that 84 percent of global travelers now prioritize making their trips more sustainable, raising the bar for hotels worldwide. Yet too many properties are still relying on the basics—like towel reuse cards or energy-saving reminders—that guests increasingly see as table stakes….
Rank, Reach, and Revenue: Unlock YouTube Marketing Strategies That Drive Hospitality Growth
The hospitality industry has weathered enormous shifts in the last five years, from pandemic‑era shutdowns to evolving guest expectations. Although hotels are projected to add over 14,000 employees in 2025, staffing levels are still well below pre‑pandemic (2019) figures. For hotel professionals, visibility and adaptability are critical, not only in operations but in how they…
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…
Hospitality
Leaders Driving Hospitality Career Development Must Embrace Tech, Inclusion, and Risk
The hospitality industry is under mounting pressure to modernize to meet guest expectations for seamless, tech-driven experiences and also develop leaders who can drive that transformation. According to Rackspace Technology, only 28% of travel and hospitality companies qualify as “AI leaders”— those aligning strategy, compliance, and training with real-world deployment. Another 28% remain in…
Heart-First Hospitality Leadership: How Saying ‘Yes’ Transforms Guest Experiences, Boosts Staff Morale, and Drives Business Results
As the hospitality industry emerges from years of pandemic-driven upheaval, hospitality leadership is evolving to meet new challenges. Leaders are looking for new ways to retain staff, elevate guest satisfaction, and drive revenue without burning out their teams. One trend gaining traction is the power of “Yes”: empowering employees to say yes more often,…
