How Big of a Milestone is Walmart’s Use of Autonomous Trucks?

 

Key Points:

  • Walmart has partnered with a Silicon Valley start-up called Gatik to run two autonomous box trucks on a 7-mile loop for 12 hours a day in Bentonville, Arkansas.
  • Retailers investing in this type of technology can increase operational efficiencies and combat the labor shortage.
  • Carl Anthony, Managing Editor of Automoblog & AutoVision News, says that intelligent systems and the automotive business is the way of the future.

Commentary:

Recently, Walmart partnered with a Silicon Valley start-up called Gatik to run two autonomous box trucks on a 7-mile loop for 12 hours a day in Bentonville, Arkansas.

This is a notable development throughout the retail industry for many reasons, but primarily because of the importance that trucking plays to the American economy.  What benefits will this news offer for the public? Carl Anthony, Managing Editor of Automoblog & AutoVision News, joined MarketScale to provide his expert thoughts and opinions on what this means for the industry moving forward.

Abridged Thoughts:

One thing that could be helpful to get consumers to embrace autonomous cars just in a general sense, if they can see it working somewhere else, if they can see it working out on the road. But it’s not necessarily their car, it’s somebody else having success with it. They’re much more likely to adopt it for their own vehicle. So to contrast, we talked about an exponential curve. But in this case, it’s more of a logarithmic curve. It’s more of a gradual curve. So you take a trip with your family and you see an autonomous truck on the road and it’s operating safely. It’s within the lane. It’s doing the speed limit. And then in your neighborhood, suddenly you start to see autonomous shuttles and autonomous delivery vehicles. Maybe you even utilize that service yourself. So instead of this lightning fast exponential curve launch into autonomy, you have more of this gradual progression. So let the autonomous trucks do it first, let the autonomous delivery shuttles do it first, and that may help consumers slowly but surely embrace the technology. We have every reason to believe in the automotive industry that we’ll see more autonomous trucking applications like this and that they will play a key role in consumer adoption of fully autonomous vehicles in the future.

More Like This Story:

Can Intelligent Systems Give Auto Leaders A Fresh Business Model?

How the Supply Chain Can Insulate its Risk for the Holiday Season

Follow us on social media for the latest updates in B2B!

Image

Latest

AIS targets
Fact or Fiction: Do All Boats Show as AIS Targets on Radar?
July 12, 2024

In this latest episode of Icom’s “Fact or Fiction,” Captain Kelly Gordon tackles a common misconception about marine radar systems: Do all boats show up on radar as AIS (Automatic Identification System) targets? Many believe every vessel on the water appears as those distinctive little triangles on radar screens, representing AIS targets. However, Captain…

Read More
AI in content marketing
Generative AI in Content Marketing: Why Creativity & Authenticity Will Make it Work
July 11, 2024

Will 2024 be known as the year AI made waves in content marketing? It sure seems so, with recent AI-driven ads from Toys R Us and Under Armour generating significant buzz online. Not just this: Despite having no official ties to the brand, a mock Volvo ad created entirely by AI has also gone…

Read More
Hiring Made Human: Hiring When You’re a Start-Up
July 11, 2024

The challenges of hiring for a startup have become more pronounced these days than ever. With technological advancements and evolving market demands, startups must be agile and strategic in their hiring practices to ensure success. According to some studies, nearly 90 percent of startups fail, with a significant factor being the inability to attract…

Read More
Focus on the Customer
Fifth Inning – Focus on the Customer
July 11, 2024

In a compelling narrative by Jesse Cole, the Savannah Bananas, a baseball team known for its unconventional approach, has declared advertising dead. Cole emphatically asserts that while advertising may attract customers, it is the fan experience that fosters lasting loyalty. In a bold move, the Savannah Bananas have eliminated all forms of advertising at…

Read More