Why Uber & Lyft Threatened to Leave California For Good: Business Casual

 

Uber & Lyft are experiencing serious deja-vu as California cracks down on their business model, similar to when an Austin, TX ballot proposition pushed the ride share companies out in 2016. California, in a well-intentioned effort to get gig-workers better benefits, demanded the Big Tech companies make their freelancers employees, not contractors. In retaliation to the most recent expedited request from San Francisco Superior Court Judge Ethan Schulman, Uber & Lyft said the companies would cease operation completely, leaving thousands of freelancers in the lurch without work. According to Market Watch, several California mayors spoke up in concern, and the courts delayed enforcement until September 4.

Now the ride share companies are faced with a ticking time bomb, and freelance drivers are waiting with bated breath. The companies can either restructure their business to satiate benefit concerns, or pull out of operating in California all together, making way for new last-mile transportation startups. On this Business Casual snippet, hosts Daniel Litwin & Tyler Kern unpack the varying justifications given by Uber & Lyft for their potential departure, and how ultimately, voters may be the final decision makers on the issue with November’s Prop-22.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

SEO
SEO in the Age of AI: What CMOs and CEOs Need to Know About AEO and GEO
November 20, 2025

In an era when AI-driven search experiences are reshaping how customers discover brands, marketing leaders are navigating a confusing landscape of new acronyms, shifting behaviors, and bold industry predictions. Despite widespread claims that “SEO is dead,” the data tells a different story: organic search traffic has continued to grow even as platforms like ChatGPT, Gemini,…

Read More
From the Bench: How Research Can Help Us Build a Future-Ready Global Healthcare Workforce | Lauren Herckis | EP 18
From the Bench: How Research Can Help Us Build a Future-Ready Global Healthcare Workforce
November 20, 2025

The Care Anywhere podcast is taking listeners behind the scenes of global health workforce research with a brand-new series: From the Bench. In this kickoff episode, host Lea Sims talks with Dr. Lauren Herckis of TruMerit about how research can move from data to real-world impact — revealing how evidence, collaboration, and curiosity are driving…

Read More
purpose
Elevate Your Career Journey by Choosing Purpose, Practicing Intentionality, and Building a Culture of Belonging
November 19, 2025

Purpose doesn’t just shape what we do—it shapes how we grow. When we choose to move through our careers with intention, we start noticing the moments that build trust, the conversations that deepen understanding, and the relationships that elevate our impact. This episode of Professional Quotient digs into what it really means to show up…

Read More
Christie Linebarger
Christie Linebarger’s Journey to Leadership: Grit, Growth & Leading with Heart
November 19, 2025

Leadership conversations are shifting as companies navigate rapid change, tighter labor markets, and evolving employee expectations. Teams want leaders who show up with humility, clarity, and a genuine investment in people—traits that can’t be faked and can’t be automated. And with studies consistently linking team engagement to the quality of direct leadership, understanding how effective…

Read More