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Jeff Campbell

Department Chair / Department of Retailing University of South Carolina
Ph.D., Retail, Hospitality, and Tourism 2008 - 2011
M.B.A., Business Administration 2003 - 2005
B.S. in Business Administration with a concentration in Human Resources
image-2023-11-29T142518.065 Retail
image-3 Supply Chain
image-9 Leadership
image-71 Public Speaking
customer-services Customer Service
image-4 Management

Recent Posts

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Articles

Forever 21 & Shein Might Pull in Profits, But Their Business Models Are Incompatible in the Long-Term

Jeff Campbell - November 19, 2023

The recent partnership between Forever 21 &Shein, a key event in retail fashion strategy, marks a pivotal moment in the industry, merging the traditional brick-and-mortar approach of Forever 21 with Shein's fast-paced online retail model. This collaboration offers consumers an unprecedented blend of in-store experience and online variety, but it also raises significant questions about the compatibility and long-term viability of these contrasting business strategies.

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