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John Davidson

Founder & CEO Davidson Learning Company

As a business strategist, marketer and public speaker John work with brands, agencies and teams to help you effectively engage esports and action sports communities by adding meaningful value to these subcultures.

Bachelors, Marketing 2009 - 2011
Associate's degree 2007 - 2008
image-2023-10-12T072806.201 Esport
image-2023-10-12T072854.451 Action Sports
image-2023-10-12T073002.801 Esports Marketing
image-2023-10-12T073055.973 Brand Partnerships
image-2023-10-12T073201.970 Youth Marketing

Recent Posts

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Articles

Youth Engagement Holds the Key to Building Lasting Brand Loyalty in the Esports Industry

John Davidson - May 3, 2024

In a seismic shift within the esports industry, FaZe Clan's foray into a $75 million product licensing business heralds a potential game-changer. This move underscores a departure from traditional sports partnerships and signifies a paradigm shift in how esports organizations monetize their brands.

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Articles

Brands are Shifting to Esports Sponsorships and Attracting New and Younger Audiences

John Davidson - April 30, 2024

Traditional advertising mediums are losing their grip on younger demographics, which is prompting a significant shift towards more interactive and engaging platforms like esports. In turn, esports sponsorships are where many brands are putting their energy towards.

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