Mike McCalley

Marketing Executive Marketscale

Mike is a leading marketer with expertise ranging from start up ventures to fortune 50 companies. With a passion for B2B and community building, Mike has evolved how traditional companies go to market and truly educate, inform, and inspire their community. When Mike isn't building out media and strategy plans for companies you can find him announcing his local high school football games and spending time with his family in Plano, TX.

MBA
Media
Advertising
Teaching

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B2B Digital Transformation and the Importance of Owned Content Channels

March 29, 2021 Business Services

How are B2B companies handling the next phase of digital transformation when it comes to owned content channels? Let’s find out, as host Tim Maitland talked with Mike McCalley, VP at Vixxo, a facilities management company.

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The Future of LEED Certification and Construction

May 6, 2022 Architecture & Design

LEED certification, or Leadership in Energy and Environmental Design, is a comprehensive rating system that green-focused companies aim for in the construction of their buildings.

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Maintaining Whole Margins and Good Relationships During Inflation

April 27, 2022 Articles

The annual inflation rate for the United States is 8.5% for the 12 months ended March 2022 — the highest since December 1981 and after rising 7.9% previously, according to U.S. Labor Department data published April 12.

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