Apple Announces Racial Equity Investments

Tech giant Apple is responding to a year full of racial unrest with a focus on racial equity, backed up by an investment of $100 million last June, as reported by The Verge.

The investment, said CEO Tim Cook, addresses an opportunity for Apple to “challenge the systemic barriers to opportunity and dignity that exist for communities of color and particularly for the black community.”

The company recently released more information about where exactly that $100 million will be headed, announcing that it will launch its Apple Developer Academy later this year. The Academy, based in Detroit, will focus on providing opportunities to young, Black entrepreneurs, coders, creators and more to get a more robust technical education.

Apple also plans to launch the Propel Center, an HBCU-centered tech hub in Atlanta for Clark Atlanta U, Spelman College, Morehouse College and Morehouse School of Medicine, and the $100 million will be further split among venture capital organizations, such as a $10 million sum for Harlem Capital and $25 million for the Clear Vision Impact Fund.

On this MarketScale industry update, hosts Daniel Litwin and Tyler Kern discuss whether or not the investment should be seen as “enough” for a company that made nearly $300 billion in net profits in 2020, what businesses can do to affect real change in the arena of racial equity, and more.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

data center
The Next Data Center Bottleneck Isn’t Power or Cooling, It’s People
February 8, 2026

With the rapid rise of AI workloads, data centers are being built with higher power density, stricter reliability expectations, and cooling technologies that are evolving faster than most teams can adapt. As a result, these facilities aren’t just getting bigger—they’re becoming harder to operate, harder to staff, and far less forgiving when something goes…

Read More
Precision With Purpose: The Geospatial Advantage in Telecom Network Planning
February 7, 2026

Telecom networks are no longer planned or evaluated in isolation. As 5G, private LTE, fixed wireless, and mission-critical communications expand, operators are expected to deliver stronger coverage, higher reliability, and demonstrable performance—often while managing complex technologies and constrained resources. Regulators, customers, and public agencies are increasingly focused on outcomes that can be measured and validated,…

Read More
Leadership
Leading Change from Within: The Power of Transformational Leadership
February 7, 2026

Leadership is being tested in real time. As organizations navigate AI adoption, remote work, and constant structural change, many leaders are discovering that strategy alone isn’t enough. People are asking deeper questions about purpose, trust, and what it really means to show up for teams when uncertainty is the norm. In a world where burnout…

Read More
technology
Clarity Under Pressure: Technology, Trust, and the Future of Public Safety
February 7, 2026

When something goes wrong in a community—a major storm, a large-scale accident, a violent incident—there’s often a narrow window where clarity matters most. Leaders must make fast decisions, responders need to trust the information in front of them, and the systems supporting those choices have to work as intended. Public safety agencies now rely…

Read More