How to Become a Changemaker: Straight Outta Crumpton

 

Straight Outta Crumpton with Greg Crumpton focuses on the ways that building relationships is valuable both in business and in life.

Change is hard, but today’s guest Gwen Smothers has been a trailblazer in facilitating it. As the business systems manager of Piedmont Service Group, a technical facility and energy-efficient solutions company in Raleigh, NC, Smothers maintains all business systems, trains users, and supports process improvements. She owes much of her success to defining the “why.”

“When I first started at Piedmont 20 years, the person who trained me never explained why we did things that way. I soon learned after being on the job, but the why was never addressed. Now that I’m in that position, I always lead with the why,” Smothers stated.

Smothers also discussed her involvement with Women in HVACR, a trade group dedicated to women in the industry. She joined years ago and has been able to attend several conferences where she met a young lady in need of support. “At an HVACR conference, I met a young lady whose father owns an HVAC business, and she needed some guidance about how to change and grow. Since that meeting, the President of HVACR contacted me and asked if I would be a mentor,” Smothers shared.

All the work that Smothers has done on behalf of her company and for the industry, in general, is immense, and she even calls herself a “change agent.” That’s no easy job in any industry, but Smothers attributes much of this to success. “Change is hard for everyone. I have some great support from my leadership team. They provide me with ideas to try in the real world,” she said.

Learn more about Smother’s career as a change agent by listening to the podcast.

Make sure to follow along for more episodes of Straight Outta Crumpton!

Straight Outta Crumpton with Greg Crumpton

Follow us on social media for the latest updates in B2B!

Image

Latest

mobile gaming
From Flip Phones to Free-to-Play Empires: How Mobile Gaming Reshaped Business Models, Communities, and Esports
September 17, 2025

Mobile gaming has quietly become the largest segment of the global gaming industry, generating about $92 billion annually—more than both PC and console games. Yet for decades, many brands and agencies underestimated its reach, focusing instead on arena-filling esports tournaments or blockbuster console titles. With nearly everyone carrying a smartphone, however, mobile has become…

Read More
Revenue Cycle
Transformation Without Disruption: How Access Healthcare Is Rewiring the Revenue Cycle with Agentic AI
September 17, 2025

Hospitals are juggling shrinking margins and rising costs while denial volumes remain stubbornly high. In the revenue cycle alone, hundreds of billions are lost annually to preventable errors and inefficiencies—in fact, Access Healthcare CEO Shaji Ravi cites more than $250 billion wasted each year. Meanwhile, payers have accelerated their use of AI to adjudicate…

Read More
leading with intention
Making Meaning Out of Life’s Pause: Billie Whitehouse on Finding Strength, Setting Boundaries, and Leading With Intention
September 17, 2025

In June, Forbes profiled Billie Whitehouse, CEO and Creative Director of Wearable X, as she broke her silence about leading through a devastating health crisis. Diagnosed with stage 4 colon cancer at 27 while 22 weeks pregnant, Whitehouse underwent emergency surgery that ensured her survival, but came with the profound heartbreak of losing her…

Read More
Critical Care
Transforming the ICU Through Technology: Advances in Critical Care Telehealth Delivering Gold-Standard Care Anywhere
September 17, 2025

Critical care in the United States faces a mounting crisis. With a shortage of board-certified intensivists and younger, less experienced nurses filling ICUs, hospitals often struggle to provide timely, gold-standard care. Studies show that hospitals with board-certified intensivists in their ICUs see a 30% reduction in patient mortality, yet thousands of facilities still lack…

Read More