Creating the Value Proposition for Sustainability

September 29, 2023
MarketScale

 

Creating a value proposition for sustainability means more than crafting a statement; it’s a commitment to change from the top down.

Are businesses effectively aligning sustainability initiatives with their core value chains to optimize operations and contribute to a sustainable future?

In the fast-evolving landscape of modern businesses, sustainability has emerged as a critical concern. With increasing awareness and environmental regulations, companies feel compelled to adopt sustainable practices. Still, the value proposition for sustainability must align with a company’s vision and core tenets. Otherwise, it’s nothing more than inspiring words.

In this episode of RealTalks by River Logic, host Michelle Dawn Mooney explores the strategies of integrating sustainability within business value chains with her guest, Aaron Berg, the Vice President of Strategy for River Logic. Berg possesses two decades of expertise in decision support, digital planning, and mathematical optimization. He played a pivotal role in shaping River Logic’s trajectory and has been a leader in the field of sustainability.

Mooney and Berg’s discussion includes:

  • Understanding the importance of sustainability in today’s business landscape
  • Aligning sustainability initiatives with the value chain strategy for maximum impact
  • The role of technology in enhancing sustainability efforts within the value chain

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