Creating Your Unique Platform for Success

The best leaders take many forms. In business, disruptors and enlightened leaders transform organizations. And those leaders rely on leaders within their teams to pull it all together. One such role is an organizational chief of staff. Call them the ‘consigliere’ or the CEO’s confidant; they can play an invaluable role in seeing and realizing the needs of the whole enterprise.

The road to leadership is always an interesting one, and for those trying to find the path, one piece of advice is to create your unique platform for success. And for one entrepreneur, his unique platform includes the chief of staff as a business priority.

Mackenzie Lee, CEO & Chief of Staff Evangelist at Cedar Chief of Staff, created a business model to bring the leadership power of a chief of staff to the business community, which may not recognize the benefits such a role brings to an organization. He visited Manal Keen on Power Up with Manal to share his journey of discovery and why he believes everyone should invest in creating their unique platform for success.

Through Lee’s early post-college work journey, he began to see the chief of staff role within an organization as necessary. And these experiences sparked an idea.

“I’ve been an investment analyst and a defacto chief of staff,” Lee said. “I saw the power this role has on the C-Suite, the executive team, and the entire company, not to mention the development path for the chief of staff. And I started to think, how could I build a business around this?”

Keen and Lee discuss the following on the show:

  • Educating businesses on the benefits of having a chief of staff
  • The whys and hows of Lee’s journey to creating his company, Cedar
  • Advice for new entrepreneurs

“Start by testing very small ideas,” Lee said. “It all starts with an idea, and it starts with you talking about it with one other person and then talking about it with ten other people to refine your idea. And then create a very small MVP for that idea. So, post about it on LinkedIn, Twitter, or wherever you have a following, and see what the reaction might be from your community and your market, and take it from there. Don’t be afraid to go through hundreds of ideas.”

About Mackenzie Lee

Mackenzie Lee is a Stanford graduate with over a decade of experience serving executives from Fortune 1000 companies, growth companies, and startups, helping leaders solve tricky business problems and quickly driving operational results. He draws from previous experience as a solution consultant mentored by a former McKinsey manager, an investment analyst mentored by an ex-Goldman Sachs Manager, and a Stanford engineer.

Follow us on social media for the latest updates in B2B!

Image

Latest

The Tech-Enabled Hospital of the Future: Implications for Care Delivery
The Tech-Enabled Hospital of the Future: Implications for Care Delivery
March 12, 2026

Gone are the days when a hospital was simply a place where patients received care. Today’s hospitals are rapidly evolving into highly connected ecosystems powered by advanced technology, networked devices, and real-time data. The modern hospital is no longer confined to physical walls—it’s a dynamic digital environment where data flows seamlessly, AI supports clinical decisions,…

Read More
career
Stop Chasing Titles, Build a Career That Matters: A CAO’s Advice on Long-Term Success
March 11, 2026

Career advice in finance and accounting often centers around promotions, titles, and compensation. But in an era where professionals frequently change jobs every few years—the average American worker now stays in a role for less than four years—industries are facing growing talent shortages and reevaluating what long-term career success looks like. The question many…

Read More
Career success
A CEO’s Blueprint for Career Success: Leading with Love to Drive Performance and Culture
March 10, 2026

Leadership right now feels heavier than it did just a few years ago. Teams are stretched, expectations are high, and many employees are quietly disengaged. In fact, Gallup’s 2025 U.S. data shows that only about 31% of employees are actively engaged at work, leaving the majority feeling disconnected or indifferent. For CEOs and senior…

Read More
employer-sponsored apprenticeships
The Degree That Pays You Back: How Employer-Sponsored Apprenticeships Are Rewriting Higher Ed
March 9, 2026

Higher education is under pressure. Over the past few years, public confidence in the value of a four-year degree has declined significantly, with fewer Americans expressing a strong belief that traditional higher education delivers a worthwhile return on investment. At the same time, employers consistently report that graduates lack job-ready skills—particularly the “durable skills”…

Read More