Technology continues to change the skills needed by even the most highly qualified in the workforce. Now more than ever, education outside of the classroom is playing a role in the development of peoples’ careers. However, it is also critical for companies at the same time.

While it is always important for employees to feel that their company is invested in them, businesses themselves see significant benefits from offering educational and training opportunities for their workers.

Here are the three biggest benefits companies gain when providing learning programs for their employees:

1. Increasing Employee Happiness and Engagement

Today’s labor market is extremely tight. While a higher salary might entice a worker to stay in a role, perhaps a more motivating gesture for someone to remain at a company is by their employer investing in them and their career.

Through the development of new skills on the job, employees will have more job satisfaction and a higher morale.

2. New Skills Breed Higher Performance

Training new employees with the skills that will prove crucial in the near future benefits the employee and his or her career prospects, but it also helps the company. It is a competitive advantage to have a staff that is in tune with the latest problem solving or technical skills. This in turn will increase efficiency and profits for the company.

3. Company Attractiveness

With unemployment low, job seekers have the luxury of selectivity in the job market. Salary will always be a differentiator among two potential employers, but a firm that offers additional incentives like e-learning and technology training will stick out.

To see MarketScale’s online learning offerings, head here!