Core Takeaways – Highway To Health

From Athlete to Executive: Navigating Healthcare’s Competitive Landscape

Navigating Healthcare’s Competitive Landscape

In this snippet from the Highway to Health podcast, Luke Johnson, Co-Founder and CEO of CapExpert, shares a vital lesson learned from leading his venture: the power of a supportive, talented team. Drawing a parallel to his quarterback days, Johnson emphasizes the importance of surrounding oneself with individuals who are skilled and aligned with the…

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Core Takeaways - Highway To Health
Technology’s Role in Revolutionizing Treatment in Healthcare

Dr. Scott Sigman, M.D., host of The Ortho Show, highlights the impending technological advancements in healthcare, emphasizing how it will enhance patient care and revolutionize surgical procedures. Dr. Sigman mentions the integration of ChatGPT in the operating room through CaliberAI, an AI company aiming to guide surgical interventions. Furthermore, Dr. Sigman shares his experience with…

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Core Takeaways - Highway To Health
The Lifelong Impact of Athletic Training on Kids

Blair Bundy, the Director of Player Health for the Milwaukee Brewers, recently shared his insights on the importance of nurturing lifelong athletes from a young age. He emphasized that the ultimate goal for children participating in sports is not just about winning games but about fostering physical and mental resilience. Such individuals lessen the strain…

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Core Takeaways - Highway To Health
Looking Beyond Profit to Harness Technology and Influence for Purpose in Healthcare

In the constantly changing landscape of technology and innovation, leveraging one’s resources for a purpose in healthcare beyond profit is becoming increasingly vital. Particularly in sectors like healthcare, the responsibility to contribute doesn’t merely revolve around monetary gains but is deeply rooted in purpose and influence. Harnessing the power of technology, intellectual property, and human…

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Core Takeaways - Highway To Health
Health Literacy and the Consumerization of Healthcare

In a recent episode of the Highway to Health podcast discussing health literacy and the consumerization of healthcare, Dr. Chase Feiger, M.D., and CEO at Ostro emphasized the need for simplifying healthcare. Healthcare should be as user-friendly as platforms like Netflix or Amazon. The underlying message: without good health, everything else is inconsequential.

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AI in content marketing
Generative AI in Content Marketing: Why Creativity & Authenticity Will Make it Work
July 11, 2024

Will 2024 be known as the year AI made waves in content marketing? It sure seems so, with recent AI-driven ads from Toys R Us and Under Armour generating significant buzz online. Not just this: Despite having no official ties to the brand, a mock Volvo ad created entirely by AI has also gone…

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Hiring Made Human: Hiring When You’re a Start-Up
July 11, 2024

The challenges of hiring for a startup have become more pronounced these days than ever. With technological advancements and evolving market demands, startups must be agile and strategic in their hiring practices to ensure success. According to some studies, nearly 90 percent of startups fail, with a significant factor being the inability to attract…

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Focus on the Customer
Fifth Inning – Focus on the Customer
July 11, 2024

In a compelling narrative by Jesse Cole, the Savannah Bananas, a baseball team known for its unconventional approach, has declared advertising dead. Cole emphatically asserts that while advertising may attract customers, it is the fan experience that fosters lasting loyalty. In a bold move, the Savannah Bananas have eliminated all forms of advertising at…

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Dr. Mark Manera talks Trucking Industry
The Trucking Industry Needs a Fitness Overhaul to Jumpstart a Trucking Health Revolution
July 11, 2024

With the trucking industry seeing many changes that prioritize efficiency and productivity, the health of truck drivers has increasingly peaked as a critical concern. With life expectancies for truck drivers averaging 16 years less than the general population, there is an urgent need to address health issues within the industry. Recent initiatives, like the…

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