The Online Learning Minute: The Fifth Step in the ‘ADDIE’ Process – Evaluation

 

Welcome back to the Online Learning Minute at Marketscale. Today we’re focusing on the final step in the ADDIE process, the Evaluation phase. Once the course has run, we can begin evaluating how the course has performed and provide feedback on how the course can be improved in future iterations.

There are two parts of evaluation that happen throughout the ADDIE process, being summative and formative. While we evaluate the design of the course at each stage, we perform formative evaluations. At this stage, we’re using summative evaluation to examine assessment performance and user-feedback to determine if we’ve met all our goals we set in the analysis phase. We also use this stage to identify other opportunities for learning and for recommending changes for a continuous improvement.

As we conclude this series on the ADDIE process, I want to emphasize that this process is cyclical via continuous improvement and any opportunities we identify in the evaluation phase, we can bring back to the analysis phase. That was your Online Learning Minute at Marketscale. Tune in next episode where we talk about what makes a good Online Learning Video.

Follow us on social media for the latest updates in B2B!

Image

Latest

Expanding Monitoring in Acute Care and Beyond
Expanding Monitoring in Acute Care and Beyond
December 16, 2025

As hospitals look beyond the ICU to improve outcomes across the entire continuum of care, a key question emerges: how do you expand patient monitoring without overwhelming clinicians with more alarms, more noise, and more work? This episode—part three of a five-part Health and Life Sciences at the Edge series exploring The Future of…

Read More
mindset
Rob Paylor’s Mindset Masterclass After a Life-Changing Rugby Injury: Rise, Recover, and Redefine What’s Possible
December 16, 2025

Every year, an estimated 17,000 Americans suffer spinal cord injuries, many of which permanently alter the course of their lives.. For former collegiate rugby player Rob Paylor, a devastating injury left him paralyzed from the shoulders down. Doctors told him he would never walk or move his hands again. But instead of accepting that fate,…

Read More
inclusion
Inclusion Beyond Compliance: What It Really Takes to Build Workplace Cultures Where People Feel Seen, Supported, and Free to Belong
December 16, 2025

Inclusion is often reduced to policies and checklists, but its true measure shows up in everyday experiences — in whether people feel seen, supported, and able to contribute without hiding parts of who they are. When organizations move beyond compliance and toward genuine understanding, they open the door to talent, perspective, and potential that…

Read More
healthcare
How Simulation-Based Education Is Transforming Healthcare Leadership and Decision-Making Worldwide
December 16, 2025

As healthcare systems worldwide face rising costs, workforce shortages, and increasing pressure to balance quality with financial sustainability, traditional classroom-based management education is struggling to keep pace. According to the World Economic Forum, healthcare spending now accounts for nearly 10% of global GDP, making leadership decision-making more consequential—and more complex—than ever. At the same…

Read More