Business Casual: Germany’s Transition to EV Going the Distance

 

At a time when every country should be accelerating a shift to meet ambitious net-zero emission goals to save our planet, Germany is putting the pedal to the metal in the electric car transition. A recent McKinsey report pegs Germany to become the world market leader for electric cars by 2021, with more than 1.7 million electric vehicles produced—a study that doesn’t even include potential production from Tesla’s Berlin Gigafactory planned to be up and running by mid-2021. While electric cars made up only 1.8% of new passenger car registrations last year in Germany, with diesel and petrol cars accounting for 32% and 59.2% respectively, as part of a post-pandemic $146 billion economic recovery plan to boost consumer demand while eliminating refueling concerns, Germany is taking a bold step in moving their country from pollution-causing vehicles to zero-emission cars by requiring every gas station in the nation to install electric car charging stations at their locations. Further, the stimulus package will double existing subsidies to $6,720 on electric vehicles costing up to $44,800 while implementing higher taxes for fuel-thirsty, internal-combustion SUVs.

 

With only about 28,000 charging stations in operation currently, BDEW, Germany’s energy and water industries association, sees at least 70,000 charging stations and 7000 fast-charging stations as the minimum for mass-market EV usage and support in the country. Although the timeline for deployment and the type of chargers have yet to be determined, on this Business Casual segment, co-hosts Tyler Kern, Taylor Bagley and Daniel Litwin postulate on Germany’s EV stimulus, and chat about the logicality of incorporating charging stations at gas stations with Level 2 240-volt charging capabilities and outdated combustion-oriented infrastructure versus placement at convenient expressway petrol stations, and the benefits of Tesla’s Giga facility in Berlin versus importing EVs from overseas.

 

Keeping you informed of the newest trends and the hottest topics in B2B, tune into the Business Casual podcast each Wednesday and Friday. And for the latest thought leadership, news and event coverage across B2B, be sure to subscribe to our MarketScale Radio channel on either Spotify or Apple Podcasts where you can find all of our Business Casual, Ratify and other contributor shows; or go to Marketscale.com/Industries to view all of our live video and classic article content.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

IC-SAT100
Meet IC-SAT100, a Satellite PTT Radio Built for the World’s Most Demanding Environments
February 5, 2026

Let’s have a look at Icom’s IC-SAT100, a satellite Push-To-Talk radio designed for moments when ordinary communication just isn’t an option. Powered by the Iridium satellite network, this rugged handheld delivers instant one-to-many communication at the push of a button—no cell towers or ground infrastructure required. Built to thrive in harsh environments, it’s waterproof,…

Read More
IP110H
From Hospitals to Warehouses, the IP110H Keeps Your Team in Sync
February 5, 2026

Icom’s IP110H is a compact, license-free WLAN radio built to keep teams talking—clearly and instantly—over an existing wireless network. Designed for environments like hospitals, hotels, warehouses, and tunnels, it delivers real-time, full-duplex voice using Icom’s advanced IP radio system. From Bluetooth capability to USB-C charging and a sleek, pocket-friendly design, the IP110H feels modern,…

Read More
IP501H
The IP501H Brings Effortless, Wide-Area Communication to Your Team
February 4, 2026

Meet Icom’s IP501H, a cellular two-way radio built for instant wide-area communication over LTE (4G) and 3G networks. It works just like a traditional radio—supporting individual, group, and all-call conversations—without the need for repeaters or a dedicated IP network. With everything included in the box, the IP501H is designed for quick setup and fast…

Read More
IP730D
One Radio, Three Networks, Seamless Coverage: Meet the IP730D
February 4, 2026

Icom’s IP730D is a true game-changer in professional communications, blending LTE, IDAS, and analog networks into one powerful hybrid radio. Designed for flexibility and confidence in the field, it uses dual PTT buttons to let users transmit and receive across networks seamlessly—delivering reliable, wide-area coverage wherever it’s needed. From the moment it comes out of…

Read More