Phoenix Contact Brings a Cross-Functional Disciplined Approach to IoT Disruption

 

One area that continues to redefine possibilities in technology is IoT disruption. With an estimated 30 billion IoT devices expected to be in use by 2025, the stakes are high, and the potential for transformation is immense. However, with this surge in IoT adoption, there’s a growing concern about the successful implementation of these technologies, with studies suggesting that up to 75% of IoT projects fail. So, how can businesses navigate this complex terrain and harness the power of IoT effectively? Who are the disrupters willing to go beyond the norm?

Phoenix Contact, an electrical engineering and automation solutions provider, is one company leading in IoT disruption. Phoenix Contact received the 2023 Governor’s Award for Environmental Excellence (GAEE) for its innovative rooftop solar project. The award, presented by the Pennsylvania Department of Environmental Protection, recognizes the company’s 961-kilowatt solar array that caters to about 30% of the energy needs at its U.S. headquarters. And it is that blend of providing solutions with sustainability in mind that disrupts the industry and creates positive new trends.

In the latest episode of DisruptED, host Ron J Stefanski engaged with Dave Eifert, Senior Business Development Manager at Phoenix Contact USA, to talk about the challenges and opportunities inherent in the world of IoT, with a focus on the industrial application of these technologies.

Key points from the episode include:

  • The importance of starting small with IoT projects, focusing on well-defined processes or issues, and using IoT as a toolbox to solve specific business problems
  • The potential of IoT data to provide unexpected insights and benefits when viewed from different perspectives, highlighting the importance of data sharing
  • The critical role of sustainability in the context of IoT, with a focus on the need for cross-functional, open, shared data sources

Dave Eifert, an engineering and management graduate, has spent his entire career in tech. Over the years, he has worked in various roles at Phoenix Contact, including product sales engineer and automation sales, before transitioning into his current role as the business development manager for IIoT. With a keen interest in high-tech, cutting-edge technologies, Eifert brings knowledge and experience to the dynamic world of IoT.

Follow us on social media for the latest updates in B2B!

Image

Latest

Rapid Response
When Leadership Gaps Threatened the Deal, Rapid Response Kept the Acquisition on Track
January 30, 2026

CG Infinity’s Rapid Response Consulting team is designed for moments when delivery is under pressure. The team integrates quickly into complex environments to stabilize operations, reinforce leadership, and keep critical initiatives moving forward without disruption. Justin Wilson, Principal at CG Infinity, describes an engagement where the team was brought in to support a data and…

Read More
marketing
Top 10 Shifts That CMO and Marketing Leaders Should Plan for in 2026 and Beyond
January 29, 2026

In this January episode of The Marketing AI SparkCast, host Aby Varma, founder of Spark Novus, which partners with marketing leaders to integrate AI responsibly and strategically, introduces a new recurring format called Marketing AI Pulse Monthly Brief. The purpose of this format is to cover the latest and most meaningful developments in AI and marketing…

Read More
team
Turning Crises into Momentum: CG Infinity’s Rapid Response Consulting in Action
January 29, 2026

When operations hit critical pressure points, even the most carefully planned projects can unravel. Late-night deployments, complex integrations, and large-scale data migrations are high-stakes moments where small mistakes can threaten months of work. CG Infinity’s Rapid Response Consulting team steps in when the pressure is highest, stabilizing operations, restoring momentum, and reinforcing mission-critical initiatives—fast. Jason…

Read More
Advocacy in Action: How CG Infinity’s Salesforce Practice Puts Clients at the Center of Delivery
January 29, 2026

In today’s enterprise tech landscape, successful Salesforce implementations hinge less on shiny features and more on how well partners align with the real, day-to-day needs of the business. The firms that stand out are the ones that treat delivery as a shared mission—where strategy, execution, and accountability are woven together from the first conversation…

Read More