Is “Pay by Text” the Next Evolution of Ecommerce?

 

Key Points:

  • Pay by Text is increasing in popularity, especially during the pandemic.
  • Text messaging increases customer engagement and payment.
  • More industries are using pay by text, including the healthcare industry.

Commentary:

There are a couple of things that are always going to be a constant. The sun will rise, and the sun will set. And, bills are always going to be due. Across several industries, we are starting to see a “Pay by Text” format, in which consumers can access and pay their bill through a text message, rather than paying in person or through the mail. MarketScale Host Justin Honore talked with Larry Talley, Founder & CEO, Everyware, which offers simple billing solutions for organizations in a wide variety of industries. Talley talked about seeing more industries join this movement and which ones are best suited for it.

Abridged Thoughts:

Pay by text is a great payment method that really works on your own time. That’s the beauty of a text message. It’s not like a live chat or a phone call, so it really gives you the flexibility to pay when it’s convenient for you. Pay by text for industries such as nonprofits where we played a major role in collecting donations, where you just text the word “give,” and it will ask you, “How much?” It’s a great way to see that playout, especially through COVID when people couldn’t congregate or go to church. It’s really great to see our platform play such a role in collecting money for those nonprofits.

Every industry is trying to increase patient and customer engagement. I like to call it “payment engagement.” Healthcare providers can increase patient engagement through text messaging. 

More Stories Like This:

Ditch the Watch: Why Fabrics Are the Next Frontier for Healthcare Wearables

Ecommerce Websites Have the Same Basic Structure. Will Higher Consumer Expectations Change That?

Follow us on social media for the latest updates in B2B!

Image

Latest

What It Takes to Restore a Tornado-Damaged Clinic
What It Takes to Restore a Tornado-Damaged Clinic
August 21, 2025

When a tornado tore through Oklahoma City in April, BMS CAT was already on-site before many businesses even realized the extent of the tornado damage—including Valor Physical Therapy. Thanks to an existing relationship with Valor’s affiliated hospital, the BMS CAT team was positioned to respond quickly. “We were actually on scene before they knew…

Read More
Burl Stamp
Improving Employee Engagement Through CAREmunication — A Conversation with Burl Stamp
August 21, 2025

With the healthcare landscape seeing many evolving changes, employee engagement is no longer just a buzzword — it’s now a business imperative. Amid rising turnover and persistent staffing shortages, organizations are under pressure to build resilient, engaged teams. According to Gallup, 70% of the variance in team engagement is tied to one factor: the…

Read More
precision machining
Pharma Manufacturing: Meeting Annex I with Precision Machining for Safer Sterile Drug Production
August 21, 2025

Pharmaceutical manufacturers are under increasing pressure to deliver sterile, high-quality medicines in smaller batches and faster cycles. As pharma manufacturing evolves, regulatory demands have intensified, especially following the 2023 revision of EU GMP Annex I, which places new emphasis on contamination control strategies, improved traceability, and minimizing human intervention throughout production. According to American…

Read More
peer guidance
Leaders Who’ve Been There: Finding Clarity Through Peer Guidance at Purpose Factory
August 20, 2025

Running a business can feel isolating without peers who understand the weight of leadership. Madison Harris, founder of Cobalt Fund Services, found the peer guidance he needed through Purpose Factory. He gained strategic insight and real feedback from seasoned entrepreneurs at a time when his business needed clarity and structure. Harris realized Cobalt wasn’t…

Read More