Tapping into Patient Engagement to Sure Up Revenue Leakage in HealthCare

When patients don’t schedule a physician’s referred procedure or seek the same care from a competing healthcare system, that adds up to millions of dollars in annual lost revenue for a hospital system.

Why do 30% of patients never schedule these procedures or go elsewhere for care? And how can healthcare organizations solve this problem and recoup this revenue? It all comes down to patient engagement. And it’s doing the little things that make a difference, from helping patients understand the care recommendations, conducting the scheduling and financial counseling services for the patient, and scheduling them for the procedure.

Kevin Sleeper, Chief Growth Office at Abax Health, believes tapping into a better patient engagement system can stem lost revenues for healthcare networks, and provide increased patient satisfaction.

Kevin’s Thoughts

“Everybody knows that revenue leakage, referral leakage, patient leakage, whatever you want to call it, is an issue for every healthcare organization across the country. And you talk to people and, and they want to tackle it, but nobody’s quite sure how to solve it. Margins are at an all-time low, revenue’s down for most organizations, but more importantly, patient satisfaction, patient health is becoming an issue.

If patients aren’t seen for the care that they need. If they let these things linger, it becomes a much bigger issue and it becomes a more costly issue for organizations to deal with.

And the only way we’re gonna tackle it, is tackle it head on. It starts by identifying those patients that haven’t been seen and then focuses on patient engagement. And we can do a lot of things nowadays with technology, but patients get confused about the healthcare process. They wanna speak to somebody.

So, the patient engagement, the person on the other end of the line is incredibly important to make sure that they’re educated and understand why they need to come in. And we at Abax Health are really focused on identifying those patients.

We’re really creating a new category where instead of we’re looking at cost cutting or ways to reduce costs within a healthcare organization, we want to find that additional revenue that’s sitting on your quote unquote clinical books, uh, to help patients get seen in a timely basis.”

Follow us on social media for the latest updates in B2B!

Image

Latest

AI sales and marketing tools
AI Sales and Marketing Tools Are Changing the Game But Are They Helping?
January 29, 2025

Over the past decade, marketing has become increasingly data-driven, with AI sales and marketing tools promising deeper insights and improved decision-making. Businesses have invested heavily in AI and automation, believing that more data equates to better performance. However, this shift has also created unintended challenges. According to a study by Gartner, only 54% of…

Read More
content marketing
The Smart Way to Invest in Content Marketing: From Digital Clutter to Strategic Impact
January 29, 2025

The digital marketing landscape is more fragmented than ever, with brands scrambling to maintain visibility across many platforms. Traditional approaches to content distribution often resemble a game of darts, blindly throwing messages across every channel, hoping something sticks. With businesses facing tighter budgets and increasing pressure to achieve measurable results, marketers must refine their…

Read More
behavioral health challenges
Overcoming Behavioral Health Challenges: Iris Telehealth’s Technology-Driven Approach
January 29, 2025

Behavioral health challenges have intensified nationwide, with wait times for care stretching months and access in rural areas remaining inadequate. Telehealth innovations are emerging as a crucial bridge to close these gaps, particularly in behavioral health. The stakes are high and according to the 2023 National Survey on Drug Use and Health (NSDUH), 22.8%…

Read More
Universal Health Coverage: A Catalyst for Global Change
Universal Health Coverage: A Catalyst for Global Change
January 29, 2025

In a recent episode of Care Anywhere: The Global Health Workforce Podcast, host Lea Sims, Chief Marketing & Communications Officer at CGFNS International Inc., welcomed Dr. Pam Cipriano, President of the International Council of Nurses (ICN), to discuss the transformative impact of nursing on global health. With over 45 years of nursing experience, Dr. Cipriano…

Read More