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The Petri Dish Month in Review

MarketScale is committed to covering the stories and trends that impact B2B industries. In this month in review, we take a look back at a few of the stories that impacted Healthcare and Sciences.   Featured Stories:   The Great Resignation Takes a Hit at Healthcare’s C-suite Kevin Stevenson, host of the I Don’t Care podcast…

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MarketScale is committed to covering the stories and trends that impact B2B industries. In this month in review, we take a look back at a few of the stories that impacted Healthcare and Sciences.

The Great Resignation Takes a Hit at Healthcare’s C-suite

Kevin Stevenson, host of the I Don’t Care podcast dedicated to exploring the challenges faced by healthcare executives and administrators, spoke to the fact that the great resignation “has reached many executive levels in healthcare. There has been a number of CEO transitions over just the last few months, and I’ve heard from a number of recruiters that CEO turnover is really accelerating this year.”

President Biden’s National Drug Control Strategy

The opioid crisis in the United States is on the rise. Overdose deaths continue to escalate, even with increased measures to curtail illegal access to subscription medication. The CDC estimates annual overdose deaths top 100,000. On April 21, 2022, President Biden provided Congress with his administration’s first National Drug Control Strategy. The strategy focuses on two drivers of the epidemic: untreated addiction and drug trafficking.

How Inflation is Impacting Healthcare

While patients are feeling the pinch of other increased receipts, according to a recent CNN report, healthcare prices haven’t increased, just yet. The consumer price index, which is captured twelve months at a time and was reported in March, data shows that costs increased on average by 8.5% but healthcare costs only increased by 2%. However, that doesn’t mean that the industry isn’t also feeling the pinch of inflation.

Designing for Noise

No patient wants to deal with this compounded stress of overwhelming auditory input– especially on top of being sick or injured. Sleep quality, cognitive processing, speech, and physiological health can all experience detrimental impacts from hospital noise. “If we’re unable to sleep, then our bodies are unable to heal,” stated Sandra Soraci, Senior Channel Marketing Manager at Armstrong Flooring. She added, “Increased noise levels have been found to contribute to an increased length of stay and medication use as well as impact on the wound being able to heal.” 

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More Healthcare Insights

BedConnect’s Lindsey Joseph on matching post-acute care to patient needs

BedConnect’s Lindsey Joseph on matching post-acute care to patient needs

On I Don’t Care, BedConnect founder Lindsey Joseph and Kevin Stevenson discuss the limits of broad post-acute referrals. Their proposal is to match clinical needs, payer coverage and available beds before presenting options. CMS guidance and AHRQ discharge resources provide independent context; they do not establish BedConnect’s clinical outcomes.

  • 01BedConnect proposes matching clinical needs, payer coverage and bed availability before presenting post-acute options; this is the company’s approach, not independently validated outcome evidence.
  • 02CMS discharge-planning guidance emphasizes patient goals, treatment preferences and relevant provider quality and resource-use data.
  • 03Readmission comparisons need a defined patient group, time window and source; the interview’s roughly one-quarter/fourteen-day estimate has not been independently verified.

Sep 29, 2026

Rock Health: $7.4B went into digital health in H1 2026, and 20 rounds took 45%

Rock Health: $7.4B went into digital health in H1 2026, and 20 rounds took 45%

Rock Health: U.S. digital health startups raised $7.4 billion across 244 deals in H1 2026, up from $6.4 billion on 245 deals in H1 2025. The rebound is concentrated. Nineteen companies raised 20 $100 million-plus rounds that captured 45% of capital.

  • 01In H1 2026, 19 companies raised 20 mega-deals of $100 million or more, representing 45% of all capital invested, according to Rock Health.
  • 02According to Rock Health, the firm stopped labeling startups as “AI-enabled,” saying the technology is now too widespread for the label to be meaningful.

Sep 24, 2026

Medicare will pay up to $137.53 per case in 2027 for BriefCase‑Triage

Medicare will pay up to $137.53 per case in 2027 for BriefCase‑Triage

Radiology Business reported Medicare will pay a maximum of $137.53 per case in 2027 for BriefCase-Triage. Holland & Knight said hospitals will be eligible for NTAP reimbursement for use of Aidoc’s CARE Body CT Multi-Triage beginning Oct. 1, 2026, with supplemental payments continuing for three years.

  • 01Radiology Business reported Medicare will pay a maximum of $137.53 per case in 2027 for BriefCase-Triage.
  • 02Holland & Knight said CMS approved an NTAP designation for Aidoc’s CARE Body CT Multi-Triage, with hospitals eligible for NTAP reimbursement beginning Oct. 1, 2026, with supplemental payments continuing for three years.

Sep 23, 2026

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