As Hotel Bookings Ramps Up, How are Properties Attracting Talent?

Driven by consumer desires for new experiences, innovative technologies and environmental impacts – travel is changing. Host Sarah Dandashy explores the technologies and logistics that power travel and the brands that build unforgettable experiences.

 

On this episode of Say Yes To Travel, I talk to Adam Bussell, the General Manager of The LINE In Austin. I have been interviewing hospitality professionals from around the world who have been fighting to stay afloat during the pandemic, talking about the past year and where the hospitality industry goes from here.

This week’s guest is special because Adam used to be my boss at The London West Hollywood. When I first applied for the job, he passed on me, but he finally wised up and hired me. After giving him a hard time, I talked to him about The LINE, a boutique hotel in Austin, Texas.

Adam dove into his storied career, which has included working at some pretty cool hotels. He started modestly working as a bellman, then at the front desk, as he rose the ranks into a night manager at the Mondrian Hotel in West Hollywood. During this time, the hotel’s bar, The Skybar, was at its peak. To say it was wild would be an understatement.

“Honestly, that was the best thing to happen to me because that was the hardest job I’ve ever had,” he said.

Maybe it was his youthfulness, but he didn’t realize how crazy the night shifts were at the hotel until later. Some of the best stories and memories he has of working at hotels occurred during that period. None of his experiences to date have compared.

“My top ten hotel stories, however you want to look at them, best or worst, happened during that time,” he said.

In a career that has spanned from Hollywood to New York, to Las Vegas, he landed in Austin in the summer of 2019. The LINE Hotel started in Los Angeles, with another in Washington, D.C., and they plan on opening one in San Francisco next year. What makes The LINE Austin unique is that it’s large for boutique hotels. There are large rooms and conference space for meetings.

The LINE Austin is housed in a former Radisson. They updated the hotel and added a bar and meeting space. Of the 400 rooms, 100 of them are suites.

When the pandemic hit, it crushed Austin. The shutdown happened during March, which is when it’s the Austin hospitality industry’s busiest month. But, with the cancellation of SXSW, the future was uncertain. The LINE Austin was able to reopen Memorial Day weekend in 2020, but with rising cases, they faced additional restrictions and shutdowns during the summer.

Adam shared more of his experience overcoming the pandemic and what they plan to do in the future.

Say Yes To Travel has a New Episode Every Thursday!

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

pcp
PCP Attribution Analysis
May 22, 2025

Dr. Sam Ambewadikar, RVP and Medical Director at Anthem National Accounts, joins Brent to unpack the power of primary care attribution analysis—a tool he helped pioneer to spotlight the clinical and financial impact of members not having an established PCP. Drawing from his background as a practicing pediatrician and claims analytics leader, Dr. Sam shares…

Read More
sydney health
Sydney Health Demo
May 22, 2025

In this episode, Christina Firouztash, Executive Advisor of Digital Solutions at Anthem, gives a dynamic walkthrough of the Sydney Health app—Anthem’s flagship digital member experience. Christina showcases how Sydney delivers personalized, simple, and equitable navigation across benefits, including virtual care, pharmacy, financial transparency, and social services access. From contextual chatbots and ID card access to…

Read More
pharmacy
Pharmacy Part 1
May 22, 2025

In this episode, Brent chats with Katie Brennan, National Sales Director at CarelonRx, about making pharmacy benefits more accessible, consistent, and member-friendly. Katie spotlights Carelon new advanced home delivery model, which brings the pharmacy counter—and the pharmacist—into the member’s home. With fewer retail pharmacies offering extended hours and many patients lacking reliable transportation, CarelonRx is…

Read More
inclusive care
Inclusive Care
May 22, 2025

Sammy Gonzalez, Regional Vice President at Elevance Health, joins Brent for a deeply personal and impactful conversation on health equity and inclusive care. Sammy shares a powerful story of medical misdiagnosis tied to cultural assumptions, underscoring how bias—even unintentional—can hinder care quality. He highlights Elevance’s work to improve diversity in provider networks, enhance cultural competency,…

Read More