Have We Seen a Shift in the Perception of Business Travel?

The COVID-19 pandemic didn’t officially stall all business travel, but much of the world’s business has been conducted remotely for more than a year.

So, with reopening underway, has there now been a shift in the way we perceive the necessity of traveling for business? MarketScale Say Yes to Travel host Sarah Dandashy weighed in.

“Have we seen the shift in the perception of business travel? I think so. I definitely think so.

Very famously, last year, at the end of 2020, Bill Gates actually came out saying that this was the death of business travel. But what we’ve seen since then is, absolutely, we will be going back to business travel now.

It is a longer sort of runway for us to get back to those numbers that we saw before, and maybe we don’t ever quite see the exact same numbers, but I think we will. We are creatures of habit.

People can always argue that in-person meetings are invaluable. So, business travel will certainly rebound. It’s just going to go at a slower pace, especially as, right now, things are still very, very fluid in regards to the pandemic.

At the end of the day, it comes down to liability, and businesses want to be careful what they’re liable for. So, it will come back, it’ll just be that slow sort of recovery. But I know that people are excited to get back out there and to travel for business.”

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

RED
The Framework Series Advantage: The RED Marketing Edge Every Brand Needs
February 4, 2025

Marketing is evolving fast, and brands must adapt or risk being left behind. RED Marketing highlights the critical need for messaging that is relevant, easy to engage with, and distinct. These three factors set successful brands apart. A 2023 McKinsey study found that companies leading in customer experience achieved more than double the revenue growth…

Read More
conversational capacity
The Framework Series Advantage: Strengthening Teams with Conversational Capacity
February 4, 2025

Effective team communication is important in today’s fast-paced business environment. In his book Conversational Capacity: The Secret to Building Successful Teams That Perform When the Pressure Is On, Craig Weber highlights the importance of balancing candor and curiosity in discussions. This approach helps teams navigate complex challenges, leading to stronger decision-making and improved organizational…

Read More
Marketing
A DisruptED Series of Conversations with Marketing Thought Leader Ivonne Kinser, Author of THINK (Ep. 3)
February 4, 2025

In an era where marketing is constantly reinventing itself, staying ahead of the curve requires more than just keeping up with the latest technology—it demands a new way of thinking. With over 14,000 marketing tools available today, the landscape is more complex than ever. As AI accelerates change and traditional tactics lose their impact,…

Read More
DisruptED in the D with Chris Dargin Part 2
February 4, 2025

As the tech industry continues to reshape the globe and offer up unprecedented opportunities for innovation, entrepreneurship, and workforce disruption, it has also allowed some big towns the ability to see benefits. With Detroit rebuilding itself from economic downturns and industrial decline, the city is seeing a rise in tech-driven initiatives aimed at fostering…

Read More