Travelers Don’t Want Apps, They Want Faster Service with Healey Cypher of ZIVELO

 

The travel industry is on a steady up-and-up, and it’s due in part to more technologically-savvy travelers finding ways to travel on the cheap. Today’s vacationer is using Airbnb, OTAs, coupon hunters and more to personalize their travel experience, so naturally, the conversation around how to evolve the hospitality industry often falls on what new technology will power that change. Healey Cypher, CEO of ZIVELO, joined us on the podcast to inform the world that AR, VR and especially apps aren’t the answer.

“When people prioritize that over much more impactful investments, they typically have limited success,” said Cypher. He’s found the most powerful technologies are the ones that radically solve glaring issues in the guests’ experiences. One of the biggest issues is check-in time, which according to a Cornell Hospitality Study, can drop customer satisfaction by 47 percent. First impressions are important. Cypher details how the next era of self-service kiosks are what will propel hotels forward; by giving customers privacy, control and choice, they’re not only going to make for happier travelers but ones more willing to spend.

For the latest news, videos, and podcasts in the Hospitality Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @HospitalityMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Johnnie Akin
From Deloitte to Startup CEO: Johnnie Akin on Risk, Faith, and Reinvention
November 5, 2025

Success today looks different—defined less by stability and more by the freedom to adapt and evolve. Professionals across industries are reimagining their careers, moving away from predictable ladders toward paths that reflect purpose and balance. What once meant climbing steadily toward partnership or promotion now often means taking bold pivots or pursuing second acts…

Read More
caregiver
From Caregiver to Changemaker: How Purpose and Community Create Lasting Impact
November 5, 2025

Resilience isn’t just about enduring challenges — it’s about leading with compassion, patience, and faith, even when the path feels uncertain. It’s a quality embodied by every caregiver, whose daily acts of care and commitment reflect the essence of true leadership — helping others grow stronger through empathy, service, and understanding. In this episode…

Read More
leaders
Great Leaders Share Knowledge, Build Trust, and Empower Future Talent
November 3, 2025

The conversation around skilled trades is shifting fast. After decades of “college for all” messaging, trade school enrollment is climbing steadily, signaling a renewed respect for hands-on, high-skill careers that literally keep the world running. In commercial HVAC and mechanical service, this change is not just academic — it’s shaping the next generation of leaders…

Read More
NBA
Slow Stories in a Fast League: Why the NBA Still Deserves Real, In-Depth Journalism
November 3, 2025

In a sports world increasingly defined by short-form clips, social algorithms, and viral takes, long-form storytelling remains a vital counterweight — the place where depth, nuance, and narrative still matter. The NBA, perhaps more than any other league, sits at the center of this tension: every quote can become a meme, every story a highlight…

Read More