The Weekly Scale: March 15th 2021

 

 

This week at MarketScale, we debuted our brand new website — and it might just be the best content hub in B2B. We also set the table for QSR and EdTech, premiered our newest courses and hosted industry-leading insights. Subscribe to your favorite podcast. It’s the start of a new week, and it’s time to scale up.

 

If you’ve made it this far into our site, you’ve probably noticed we rebuilt it from the ground up to better showcase all of our original series and allow you easier on-demand access.  If this is your first time to MarketScale, welcome! You’re getting the very best we’ve ever been.

 

How can educators re-engage students that have fallen behind during remote schooling?  In the inaugural episode of Beyond the Classroom, Beth Baker and Glen Taylor talk about the beginnings of Centric Learning and their challenges and experiences since. Why do school districts need modular classrooms?

 

This week on Built Modular by Vanguard Modular Building Systems, marketing GM Mark Meyers shared how modular spaces help schools reduce the amount of students in a confined space while still having all the same features as standard construction, including technology integrations, security features, and more.

 

One of the last things restaurants think about is cybersecurity. This week on The Main Course, Barbara Castiglia sat down with litigator and cybersecurity expert Jacey Kaps to discuss how restaurants are at a disadvantage in the investment aspect of fighting cybersecurity. Most are financially strapped and focusing on operational items, but they still need to have a written data security plan and take “reasonable measures to protect data.”

 

 

In the late 90s, The University of Kansas Health System was ranked almost dead last and had incredible turnover. But it’s now a top-tier institute, so how did the leaders turn it around?

 

 

This week on I Don’t Care with Kevin Stevenson, Bob Page and Tammy Peterman, authors of Proud But Never Satisfied, joined the show to discuss how it reinvented itself from a state-administered entity to an autonomous public authority—a high-stakes choice forcing leaders to balance political, business, and medical interests.

 

Start planning on cashing in your frequent flier miles. On the next MarketScale Roundtable, we are bringing together some of the sharpest minds in hospitality to explore how hospitality businesses should strategize around bringing back their two key traveling demographics; business travelers and leisure travelers

 

 

Make sure to follow along for future roundtables. We will be exploring the technologies that will power the next wave of the automation revolution on March 22nd.

I’ll be back next Monday for The Weekly Scale but, until then, if you know of a story that you want us to cover, let us know with the hashtag B2BNeverSleeps.

Follow us on social media for the latest updates in B2B!

Image

Latest

student success
The AI-Powered Edge in Education: How LearningClues Is Enabling Student Success with Co-founder and CEO Dr. Perry Samson
June 30, 2025

As AI continues to reshape education, institutions face a growing challenge in ensuring students succeed without compromising engagement or integrity. Today’s college students are often juggling jobs, family, and coursework, leading to limited study time and increased dropout risk. According to the National Center for Education Statistics, 40% of full-time undergraduates and 74% of…

Read More
AI Strategist
Why Enterprises Need an AI Strategist and Why It Should Be a Marketer
June 30, 2025

In this episode of The Marketing AI SparkCast, Aby Varma, founder of Spark Novus, a leading consultancy that partners with marketing leaders to adopt and scale AI responsibly and strategically, talks with Nicola Smith, Senior AI Programs Advisor at Southwest Airlines. They explore how enterprises can move beyond tool experimentation to embed AI into…

Read More
first 90 days
HealthSearch Partners’ Neill Marshall and Kurt Mosley Urge New CEOs to Listen First, Diagnose Early, and Lead with Purpose in the First 90 Days
June 30, 2025

CEO turnover across U.S. hospitals is accelerating. Hospitals and health systems announced 146 CEO changes in 2023—a 42 percent increase over the 103 exits recorded in 2022, according to a Challenger, Gray & Christmas report. As more leaders transition into new roles, the importance of making a good first impression has intensified. The early…

Read More
tech talent
The DisruptED World of Tech Talent with TEKsystems: Future-Proofing the Workforce Through Inclusive Hiring and Non-Traditional Education
June 27, 2025

In a workforce reshaped by automation, accelerated AI adoption, and persistent labor shortages, the demand for skilled tech talent has never been more urgent—or more difficult to meet. The traditional pipelines, namely college degrees and four-year institutions, are no longer producing enough candidates to meet the explosive growth in tech roles. With tech jobs…

Read More